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All products featured on Allure are independently selected by our editors. However, we may receive compensation from retailers and/or from purchases of products through these links.

Flower Beauty, the makeup brand founded by actor Drew Barrymore, is saying goodbye.

According to Beauty Independent, the line, which made its initial debut at Walmart and later expanded to CVS and Ulta, will close its doors for good.

Barrymore partnered with beauty incubator Maesa on the makeup line, which included complexion products, multitasking lip and cheek sticks, and eye shadow. “Flower Beauty will always hold a special place in Maesa’s story. It was the first brand that Maesa incubated, in close partnership with its visionary founder, Drew Barrymore," reads a statement issued by Maesa to Beauty Independent. According to the statement, Maesa has decided to exit the color cosmetics category entirely. "This shift allows us to focus on areas with greater growth potential and align our resources with our core strengths and consumer demands. We have been fortunate to have Drew Barrymore as a great founder partner, and we are grateful for the incredible journey we have shared.”

Barrymore has not yet made an official statement regarding the end of Flower Beauty. She also runs Beautiful by Drew, a line of kitchen and home goods, plus Flower Eyewear and Flower Hair Tools (all Walmart exclusives). She also, of course, hosts a daytime talk show, The Drew Barrymore Show, which debuted in 2020.

Flower Beauty's customers have noticed the brand's dwindling online presence for a while now; the Flower Beauty Instagram hasn't been updated since the end of 2024, inspiring comments from fans asking why specific products haven't been restocked. The brand's future was brought into question on Reddit nearly a year ago, with users sharing how much they loved specific Flower Beauty products. “Flower has been under-discussed for years and years. So good. Their blush is excellent," wrote one fan. In its almost 13-year run, Flower Beauty scooped up 12 Allure Best of Beauty awards; the Wanderlust Eye Shadow Palette, Bubble Brow Tinted Wax, and Crush Lip Serum have all snagged our top honor.

While the Flower Beauty website is no longer functional, the line is currently on clearance at Ulta.com.

Allure has reached out to Maesa for comment.

Collage: Paula Balondo; Source images: Courtesy of brandsSave StorySave this storySave StorySave this story

All products featured on Allure are independently selected by our editors. However, we may receive compensation from retailers and/or from purchases of products through these links.

When it comes to multitasking hair products, few work harder than the best hair serums. The right formula can smooth frizz, add instant shine, shield against heat styling, and even help protect your strands from pollution—all while feeling light as air and easy to use every day. Unlike heavier hair oils that can sometimes weigh hair down, serums are made to lightly sink into the cuticle, protecting it while instantly adding a polished, glossy finish. And with all the advanced formulas out there now, there’s pretty much a serum for every hair concern you can think of: hydrating serums that won’t flatten curly hair, reparative blends that seal split ends, and frizz-fighters strong enough to stand up to humidity for fine hair.

Our Top Hair Serums

• Best Overall: IGK CryBaby Smoothing & Finishing Serum, $32
• Best for Fine Hair: RŌZ Milk Hair Serum, $52
• Best for Curly Hair: Curlsmith Frizz Rescue Finishing Serum, $29
• Best for Heat Styling: Davines LOVE Smoothing Perfector, $33
• Best for Split Ends: Virtue The Perfect Ending Split End Serum, $42
• Best for Scalp: Kérastase Initialiste Advanced Scalp & Hair Serum, $64
• Best for Damage Repair: Oribe Power Drops Damage Repair Booster, $58
• Best Fragrance-Free: SEEN Magic Serum, $36

But with so many serums promising silky, shiny hair, it can be hard to know which ones are worth the hype. We tested and tapped expert insight to round up the best hair serums that make a noticeable difference, whether you’re looking to keep your blowout sleek, protect curls from frizz, or just give dull strands a little extra life.

Frequently Asked QuestionsAccordionItemContainerButtonLargeChevron

• What's the difference between serums and hair oils?
• Should you avoid silicones in hair serums?
• Meet the experts
• How we test and review products
• Our staff and testers

Best Overall: IGK CryBaby Smoothing & Finishing Serum

IGK

CryBaby Smoothing & Finishing Serum

$32 $27 (16% off)

Amazon

$32

Sephora

Allure commerce editor Sarah Han applying the IGK CryBaby Smoothing & Finishing Serum

Sarah Han

Why it's worth it: No tears here once you see how IGK's CryBaby Smoothing & Finishing Serum instantly creates sleek, shiny strands. This lightweight oil-serum hybrid tames flyaways, locks in moisture, and adds high-gloss shine without weight. Pros also love it for its versatility: “It’s great for damp or dry hair. If you want to freshen up your blow-dry or your ends look dull after a couple of days, add this to dry hair and run the blow-dryer and round brush through your ends for instant shine,” says Kimberly Gueldner, a stylist based in New York City. Packed with coconut and safflower seed oils, it keeps frizz under control for up to 72 hours, while prickly pear cactus extract enhances dimension and amps up shine, especially on color-treated hair.

Han before applying the IGK CryBaby Smoothing & Finishing Serum

Sarah Han

Han after applying the IGK CryBaby Smoothing & Finishing Serum

Sarah Han

Tester feedback from commerce editor Sarah Han

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“A hair serum is non-negotiable for my color-damaged, frizz-prone hair. I'm usually hesitant about oil-forward formulas for my fine hair but this one is surprisingly lightweight and doesn't leave a greasy film. I'm also quite moderate with how much I apply—just two pumps to mostly dried hair. After I've fully blow-dried, my hair feels super silky, easier to comb through, and less frizzy. I also think my pink looks a bit brighter than straight out of the shower, which is all I can wish for.” —Sarah Han, commerce editor

More to know

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• Key ingredients: coconut oil, prickly pear cactus extract, safflower seed oil
• Fragrance-free: no

Best for Fine Hair: RŌZ Milk Hair Serum

RŌZ

Milk Hair Serum

$52

Amazon

$52

Nordstrom

$52

Revolve

Allure contributing commerce editor Deanna Pai applying the RŌZ Milk Hair Serum

Deanna Pai

Why it's worth it: While RŌZ Milk Hair Serum doesn’t have dairy (the “milk” refers to its silky, featherlight texture), it’s still packed with good-for-you ingredients like glycerin, panthenol, and a blend of plant oils and extracts like blueberry, grape, and rosemary. “It’s a three-in-one product that softens, detangles, and helps with frizz,” says Lauren Paglionico, a hair colorist based in New York City. “It’s great for all hair types, but I particularly love how it separates and defines waves and curls without them looking crunchy.” Created by stylist Mara Roszak (the genius behind Emma Stone, Olivia Wilde, and Zoe Saldana’s shiny strands), this serum is all about bringing those salon-level results into your everyday routine.

Pai before applying the RŌZ Milk Hair Serum

Deanna Pai

Pai after applying the RŌZ Milk Hair Serum

Deanna Pai

Tester feedback from contributing commerce editor Deanna Pai

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"My 2B-ish waves tend to be fine and prone to frizz, so I'm always on the hunt for formulas that can both deliver enough moisture and create definition without adding weight. I just scrunch this in before I air-dry and poof, my hair retains texture and lift, but feels noticeably softer and smoother." —Deanna Pai, contributing commerce editor

More to know

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• Key ingredients: hyaluronic acid, red algae extract, botani complex, glycerin
• Fragrance-free: no

Best for Curly Hair: Curlsmith Frizz Rescue Finishing Serum

Curlsmith

Frizz Rescue Finishing Serum

$29

Amazon

$29

Ulta Beauty

Allure commerce producer Sarah Hoffmann applying the Curlsmith Frizz Rescue Finishing Serum

Sarah Hoffmann

Why it's worth it: If you have waves, curls, or coils, you’re probably already familiar with Curlsmith, but it’s worth the reminder of why the brand is such a go-to. Their Frizz Rescue Finishing Serum is a favorite among our curly-haired editors—it controls frizz while still letting all that natural bounce shine through. Packed with curl-friendly oils like almond, sunflower, and argan, plus watermelon seed extract and squalane, it locks in moisture and shine while keeping your pattern bouncy and soft. Unlike greasy styling products (a.k.a. a curl’s worst enemy), this one is also breathable, buildable, and silicone-free.

Hoffmann before applying the Curlsmith Frizz Rescue Finishing Serum

Sarah Hoffmann

Hoffmann after applying the Curlsmith Frizz Rescue Finishing Serum

Sarah Hoffmann

Tester feedback from commerce producer Sarah Hoffmann

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"I'm generally pro-frizz, but I will admit that sometimes it gets a little out of hand. This serum is my go-to for second day hair—it's like a soothing tonic for the poofy, dry cocoon of hair I tend to wake up with. A little goes a long way if you have fine hair like I do. I use it to spot treat the areas that need a touch of shine." —Sarah Hoffmann, commerce producer

More to know

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• Key ingredients: sweet almond oil, squalane, argan oil
• Fragrance-free: no

Best for Heat Styling: Davines Love Smoothing Perfector

Davines

LOVE Smoothing Perfector

$33

Amazon

$33

Sephora

Allure contributing commerce writer Christa Joanna Lee applying the Davines LOVE Smoothing Perfector

Christa Joanna Lee

Why it's worth it: If blowouts, flat irons, or curling wands are part of your regular routine, Davines Love Smoothing Perfector is a must-have. This lightweight, leave-in cream protects hair from heat up to 450°F while keeping frizz and flyaways in check. Infused with Sicilian olive extract (rich in fatty acids and vitamins) and jojoba seed oil, it adds hydration and shine without ever feeling heavy. It also helps with detangling, making styling smoother from start to finish. Bonus: It leaves hair soft and sleek while adding humidity resistance, so the heat-styled look you worked hard for actually stays put.

Lee before applying the Davines LOVE Smoothing Perfector

Christa Joanna Lee

Lee after applying the Davines LOVE Smoothing Perfector

Christa Joanna Lee

Tester feedback from contributing commerce writer Christa Joanna Lee

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“My hair is super prone to frizz—especially since I usually let it air-dry about 70% before heat styling—but this cream has been a game-changer. It leaves my hair noticeably softer and shinier, with a delicate, pretty scent that’s a nice perk. With the humidity lately being next-level, I love how much more polished and put-together my style looks.” —Christa Joanna Lee, contributing commerce writer

More to know

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• Key ingredients: olive extract, vitamin E, jojoba seed oil
• Fragrance-free: no

More hair serums we love:

Best for Split Ends: Virtue The Perfect Ending Split End Serum

Virtue

The Perfect Ending Split End Serum

$42

Dermstore

$42

Walmart

Why it's worth it: If your ends are looking a little rough between trims, Virtue’s The Perfect Ending Split End Serum is here to mimic that “just cut” look. This lightweight leave-in serum smooths and seals split ends on contact, while the brand’s signature alpha keratin 60ku protein repairs damage from the inside out. Nourishing oils (like marula, watermelon seed, and coconut) offset dryness and add shine while gardenia extract delivers antioxidant protection. It also shields against future breakage from heat styling, so your ends look silky and strong—almost like you just left the salon.

More to know

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• Key ingredients: tocopherol, Tahitian gardenia flower extract, melon seed oil, alpha keratin 60ku
• Fragrance-free: no

Best for Scalp: Kérastase Initialiste Advanced Scalp & Hair Serum

Kérastase

Initialiste Advanced Scalp & Hair Serum

$64

Amazon

$64

Sephora

Why it's worth it: Hair health really does start at the scalp, and that’s exactly where Kérastase Initialiste Advanced Scalp & Hair Serum goes to work. “A pro favorite, it uses plant-based stem cells and ceramides to strengthen at the root and boost shine for your strands,” says Chad Cook, a stylist based in Marina Del Rey, CA. The lightweight formula absorbs quickly without residue, making it easy to apply after towel-drying. With consistent use, this hair and scalp serum helps reduce hair breakage, improve density, and support stronger growth, making hair feel more resilient. “Over time, hair not only looks healthier, but many of my clients with finer textures tell me their hair even appears noticeably fuller,” says Cook.

More to know

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• Key ingredients: ceramides, green tea extract
• Fragrance-free: no

Best for Damage Repair: Oribe Power Drops Damage Repair Booster

Oribe

Power Drops Damage Repair Booster

$58

Nordstrom

$58

Dermstore

Why it's worth it: The Oribe Power Drops Damage Repair Booster is all about giving damaged hair superpowers. “This serum is like a repair shot, with biotin and linoleic acid to instantly smooth while rebuilding weak, brittle strands,” says Cook. The ultra-light formula is designed to be mixed into your favorite conditioner, cream, or oil, allowing you to customize your routine with a targeted boost. It doesn’t just mend the look of damage; it also shields against heat and pollution with the help of vitamin-rich sea kelp, so hair stays healthy and stronger in the long run.

More to know

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• Key ingredients: linoleic acid, biotin, sea kelp extract
• Fragrance-free: no

Best Fragrance-Free: SEEN Magic Serum

SEEN

Magic Serum

$36

Amazon

$36

Dermstore

$36

Ulta Beauty

Why it's worth it: Great for sensitive skin and scalps, SEEN Magic Serum is a fragrance-free option recognized by the National Eczema Association. This lightweight, non-comedogenic serum smooths frizz, boosts shine, and shields against heat styling up to 450ºF—all without clogging pores or causing irritation. Featuring gentle (yet powerful) squalane and olive-derived extracts, it delivers weightless hydration that leaves hair silky, soft, and more manageable. And because it’s fragrance-free, it’s ideal for those who can’t handle strongly scented products, making it easy to fit into any hair-care routine.

More to know

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• Key ingredients: hemisqualane, squalane, olive extract
• Fragrance-free: yes

Frequently Asked Questions

What's the difference between serums and hair oils?

Hair serums and oils might look alike, but they’re not the same. “The biggest difference between a hair oil and serum is that oil sits on the cuticle, where serum is designed to penetrate it,” says Paglionico. Oils tend to feel heavier since they coat and condition the surface, making them great for nourishing dry or damaged strands.

Serums, on the other hand, usually have a very lightweight texture and work inside the cuticle to smooth, protect, and add shine without weighing hair down. In short, oils are more about deep conditioning, while serums are ideal for lightweight hair styling and protection.

Should you avoid silicones in hair serums?

Whether or not to avoid silicones in hair serums ultimately comes down to personal preference. “I don’t find silicones to be beneficial in hair products because they tend to build up on the hair, clogging the cuticle,” says Paglionico. “Buildup can cause hair to become dull and even lead to breakage.”

But not all experts agree. “In the right formulation, they can be beneficial since they create a breathable barrier that locks in moisture, adds instant smoothness and shine, and shields against heat and pollution,” says Cook. In short: if you’re prone to buildup or prefer a lighter feel, silicone-free may be best, but high-quality formulas can make silicones a major asset.

Meet the experts

• Chad Cook, a stylist and founder of Chad Cook Hair, based in Marina Del Rey, CA
• Kimberly Gueldner, a stylist and founder of Voel Hair, based in New York City
• Lauren Paglionico, a hair colorist and founder of Lrn Beauty, based in New York City

How we test and review products

We always enlist a range of testers for our makeup vertical, but hair-care products and tools are another story. While there are certainly products that can be used across different hair textures, lengths, curl patterns, thicknesses, colors (natural and unnatural), and needs, hair products are often created with specific consumers in mind. Many are created in order to address a concern (dandruff, breakage, brittleness) or to work most effectively for a specific hair type (4C curls, wavy hair, gray hair). You wouldn’t want to pick up a purple shampoo that’s only been reviewed by someone with, say, auburn hair, or a diffuser that’s never been tested by anyone with curls—right?

For our review of the best hair serums to tackle frizz from dullness, we enlisted the help of multiple editors, writers, contributors, and hair experts—many of whom want shinier, healthier-looking hair. Testers considered performance across four primary categories: efficacy, texture and experience, fragrance, and packaging. For more on what's involved in our reporting, check out our complete reviews process and methodology page.

Our staff and testers

A beauty product is a personal purchase. You might be searching for a face cream to address persistent dryness or a new nail product to add to your Sunday self-care routine; you may simply be browsing around for the latest launches to hit the hair market. No matter what you seek or your individual needs and concerns, Allure wants to ensure that you love anything we recommend in our stories. We believe that having a diverse team of writers and editors—in addition to the wide range of outside testers and industry experts we regularly call upon—is essential to reaching that goal.

Collage: Gabrielle Langdon; Source images: Courtesy of brandsSave StorySave this storySave StorySave this story

All products featured on Allure are independently selected by our editors. However, we may receive compensation from retailers and/or from purchases of products through these links.

The best clay masks aren’t the moisture-sapping formulas of the past—in recent years, they’ve evolved into skin barrier-friendly staples. Part of that has to do with the actual clay. “Clay masks can benefit most skin types, but the type of clay matters,” says Sonia Badreshia-Bansal, MD, a board-certified dermatologist based in Danville, CA. In other words, matching your mask to your skin’s needs can make the difference between a glowing complexion and an irritated one. “Kaolin clay is the most gentle and works well for sensitive or dry skin because it absorbs oil without being overly stripping,” Dr. Badreshia-Bansal says. “Bentonite clay is stronger and usually best for oily or acne-prone skin since it can draw out excess sebum and impurities more deeply.” Some masks combine kaolin and bentonite to offer the best of both worlds—deep cleansing power and a comfortable, non-stripping feel.

Our Top Clay Masks

• Best Overall: Shani Darden Signature Nourishing Facial Mask, $58
• Best for Acne-Prone Skin: SkinCeuticals Clarifying Clay Masque, $70
• Best for Oily Skin: Origins Clear Improvement Active Charcoal Mask to Clear Pores, $39
• Best for Uneven Texture: Ole Henriksen Cold Plunge Pore Clay Mask, $42
• Best for Dull Skin: Caudalie Instant Detox Mask, $42
• Best for Sensitive Skin: Sisley-Paris Radiant Glow Express Mask, $160
• Best for Dry Skin: La Mer The Deep Purifying Mask, $175

On top of the type of clay, today’s formulas are far less likely to leave your skin parched. Many are now enriched with hyaluronic acid, glycerin, and botanical extracts, such as aloe, which help keep skin hydrated and balanced while clearing pores and absorbing excess oil. (Heads up: Even so, Dr. Badreshia-Bansal recommends using a clay mask once or twice a week for optimal results since excessive use can lead to dryness or irritation.) Read on for our dermatologist-approved picks for the best clay masks that leave your complexion feeling soft, comfortable, and glowing.

Best Overall: Shani Darden Signature Nourishing Facial Mask

Shani Darden

Signature Nourishing Facial Mask

$58

Amazon

$58

Sephora

$58

Revolve

Allure senior news editor Nicola Dall’Asen applying the Shani Darden Signature Nourishing Facial Mask

Nicola Dall'Asen

Why it's worth it: If it wasn’t obvious by now, at Allure HQ, we’re total Shani Darden stans. The esthetician behind Hollywood’s glowiest complexions (and our editor-in-chief’s, thanks to her chemical peel) has also blessed us with the Signature Nourishing Facial Mask, the next best thing to booking one of her coveted spa treatments. The rich, creamy formula hydrates skin deeply, soothes redness, and helps strengthen the skin's barrier, leaving everything feeling balanced. Hyaluronic acid plumps, colloidal oatmeal soothes, and tea extracts provide skin with antioxidants. Smooth it on with the handy included brush after cleansing, kick back for 10 to 15 minutes, and rinse off.

Dall’Asen before applying the Shani Darden Signature Nourishing Facial Mask

Nicola Dall'Asen

Dall’Asen after applying the Shani Darden Signature Nourishing Facial Mask

Nicola Dall'Asen

Tester feedback from senior news editor Nicola Dall’Asen

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“You might associate clay masks with acne prevention or oil control, but this one goes far beyond that, thanks to the inclusion of squalane and colloidal oatmeal. Its thick, stark-white consistency might make me look like the ghost of a Victorian child for the 15 minutes I wear it, but it's worth it for the supple, soothed, renewed skin it leaves behind.” —Nicola Dall’Asen, senior news editor

More to know

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• Key ingredients: kaolin, bentonite, squalane, colloidal oatmeal, white tea, green tea, chamomile
• Fragrance-free: yes

Best for Acne-Prone Skin: SkinCeuticals Clarifying Clay Masque

SkinCeuticals

Clarifying Clay Masque

$70

SkinCeuticals

$70

Dermstore

$70

Bluemercury

Allure contributing commerce editor Deanna Pai applying the SkinCeuticals Clarifying Clay Masque

Deanna Pai

Why it's worth it: SkinCeuticals Clarifying Clay Masque is a weekly reset for congested, breakout-prone skin. “This is one of the most elegant medical-grade clay masks, featuring kaolin and bentonite clays to draw out impurities along with alpha-hydroxy acids to gently exfoliate dead skin cells,” says Dr. Badreshia-Bansal. She notes that this balanced formula goes beyond basic pore-clearing to deliver a polished, refined finish. “On top of it being great for patients dealing with clogged pores, uneven texture, or mild breakouts, it doesn’t overdry the skin, especially when used once a week as part of an exfoliating routine,” she says. Soothing botanicals, such as aloe vera and chamomile, keep the skin comfortable as the mask refines pores and absorbs excess oil. Soothing botanicals, such as “aloe vera and chamomile, keep the skin comfortable while reducing redness that often is associated with acne,” adds Adriana Lombardi, a board-certified dermatologist based in Edison, NJ.

Pai before applying the SkinCeuticals Clarifying Clay Masque

Deanna Pai

Pai after applying the SkinCeuticals Clarifying Clay Masque

Deanna Pai

Tester feedback from contributing commerce editor Deanna Pai

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“I've hit empty on this jar and then restocked—it's just that good. I love the combo of AHAs and clay, which offer both exfoliation and some good, old pore-clearing goodness. It's super-satisfying to see it dry onto my skin and suck gunk out of my nose, and even as my skin has gotten drier with age, it never feels tight or uncomfortable when I rinse.” —Deanna Pai, contributing commerce editor

More to know

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• Key ingredients: kaolin, bentonite, aloe, chamomile, malic acid, lactic acid, tartaric acid, glycolic acid
• Fragrance-free: yes

Best for Oily Skin: Origins Clear Improvement Active Charcoal Mask to Clear Pores

Origins

Clear Improvement Active Charcoal Mask to Clear Pores

$39

Origins

Allure commerce editor Sarah Han applying the Origins Clear Improvement Active Charcoal Mask to Clear Pores

Sarah Han

Why it's worth it: There are countless reasons we crowned Origins’ Clear Improvement Active Charcoal Mask to Clear Pores as one of our all-time favorite gems from the ever-reliable skin-care brand. This clarifying clay mask pairs kaolin and bentonite clays with bamboo charcoal to draw out pore-clogging impurities and sweep away excess oil—without leaving your skin feeling parched. Glycerin helps maintain a balanced and comfortable complexion, while antioxidant-rich myrtle leaf water provides a protective boost. The silky formula glides on effortlessly, dries comfortably (without the dreaded “frozen face” stiffness), and rinses clean to reveal fresh, smoother, and visibly clearer skin.

Han with the Origins Clear Improvement Active Charcoal Mask to Clear Pores applied to her face

Sarah Han

Han after applying the Origins Clear Improvement Active Charcoal Mask to Clear Pores

Sarah Han

Tester feedback from commerce editor Sarah Han

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"Is there a clay mask that's more deserving of "tried-and-true" status? Don't think so. Origins's is so gentle but not in the sense of pulling gunk out, because it goes all in in that regard—my combination skin loves the weekly reset this mask gives it. Special shoutout to the bamboo charcoal which helps minimize excess oil that can form blackheads, my arch nemeses. Sometimes, I'll slather this on twice a week but just on my T-zone to quell that inevitably temperamental area." —Sarah Han, commerce editor

More to know

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• Key ingredients: kaolin, bentonite, glycerin, charcoal powder, myrtle leaf water
• Fragrance-free: yes

Best for Uneven Texture: Ole Henriksen Cold Plunge Pore Clay Mask

Ole Henriksen

Cold Plunge Pore Clay Mask

$42

Ulta Beauty

$42

Sephora

Allure commerce writer Lily Wohlner applying the Ole Henriksen Cold Plunge Pore Clay Mask

Lily Wohlner

Why it's worth it: Don’t let the vibrant violet hue fool you, because Ole Henriksen Cold Plunge Pore Clay Mask is more than just a cool selfie moment. Purple kaolin clay absorbs excess oil, while the combination of purple willow ferment and salicylic acid works together to refine pores, clear blackheads, and sweep away buildup. As it dries to a marbled finish, the mask delivers a refreshing cooling effect—like a mini cold plunge for your face (hence the name)—that detoxes without stripping, leaving skin feeling clean, nourished, and never tight.

Wohlner before applying the Ole Henriksen Cold Plunge Pore Clay Mask

Lily Wohlner

Wohlner after applying the Ole Henriksen Cold Plunge Pore Clay Mask

Lily Wohlner

Tester feedback from commerce writer Lily Wohlner

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More to know

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• Key ingredients: kaolin, purple clay, purple willow ferment, salicylic acid
• Fragrance-free: yes

Best for Dull Skin: Caudalie Instant Detox Mask

Caudalie

Instant Detox Mask

$42

Amazon

$42

Nordstrom

Allure senior commerce editor Sarah Felbin applying the Caudalie Instant Detox Mask

Sarah Felbin

Why it's worth it: Caudalie has a thing for grape seed polyphenols—the antioxidant MVP behind its entire skin-care lineup—and they shine in the Instant Detox Mask, too. Made with pink clay (a mix of kaolin and bentonite), glycerin, and lactic acid, “it’s a light, fast-absorbing mask with a soft finish that clears pores without tightness,” says Dr. Karcher. To take things up a notch, caffeine energizes dull, tired skin for an instant wake-up call. Even though it's free of synthetic fragrances, the formula still features nourishing botanical oils like sandalwood, lavender, and bergamot to keep your skin moisturized and smelling fresh.

Felbin before applying the Caudalie Instant Detox Mask

Sarah Felbin

Felbin after applying the Caudalie Instant Detox Mask

Sarah Felbin

Tester feedback from senior commerce editor Sarah Felbin

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“This is the most satisfying clay mask I've ever used. You only need a thin layer, which tightens a TON as it dries. I'm always impressed by how much it pulls out of my pores—you can literally see every individual pore and the oil the mask has absorbed. After I wash it off, my skin has a fresh glow and my blackheads are noticeably smaller. I recommend this mask to everyone I know!” —Sarah Felbin, senior commerce editor

More to know

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• Key ingredients: kaolin, bentonite, grape seed polyphenols, caffeine, glycerin, lactic acid
• Fragrance-free: no

Best for Sensitive Skin: Sisley-Paris Radiant Glow Express Mask

Sisley-Paris

Radiant Glow Express Mask

$160

Nordstrom

$160

Bluemercury

Allure shopping director Shanna Shipin applying the Sisley-Paris Radiant Glow Express Mask

Shanna Shipin

Why it's worth it: Working in just three minutes, Sisley’s Radiant Glow Express Mask with Red Clay is a quick fix for irritation-prone or congested skin. The red and white clays do the heavy lifting by clearing impurities and tightening pores without over-drying. Rosemary and chamomile swoop in to soothe and comfort, while red vine helps even out your skin tone, glycerin replenishes moisture, and rosehip adds a nourishing boost. Unlike some clay masks, it won’t morph into a crunchy layer as it dries—just a smooth, comfortable detox for your skin. “It’s soothing yet effective, improving clarity and radiance without leaving skin dry or tight,” says Dr. Henry.

Shipin before applying the Sisley-Paris Radiant Glow Express Mask

Shanna Shipin

Shipin after applying the Sisley-Paris Radiant Glow Express Mask

Shanna Shipin

Tester feedback from shopping director Shanna Shipin

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“What a treat this mask is. I use sunscreen, makeup, and plenty of moisturizer throughout the day, and this is what I turn to to slough it all off. Given that I have sensitive skin and eczema, I typically steer clear of clay masks, but this formula never dries me out. It glides on (and smells heavenly while it's at it—hello, rosemary and chamomile!), and is so easy to remove. There's no need for tugging or over-cleansing. As I have two kids and virtually no time to myself, even in the bathroom, I appreciate that it takes as little as three minutes to see the benefits. Whenever I use this, I am immediately (yes, immediately!) glowing afterwards. Like, post-facial-level glow—one worthy of a Twilight vampire—and without a hint of an over-stripped skin barrier. The chamomile is soothing, the clay draws gunk out of my pores, and the glycerin nourishes my skin. If I could use this every day, I would.” —Shanna Shipin, shopping director

More to know

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• Key ingredients: kaolin, rosehip, red vine, chamomile, rosemary
• Fragrance-free: yes

Best for Dry Skin: La Mer The Deep Purifying Mask

La Mer

The Deep Purifying Mask

$175

Nordstrom

$175

Sephora

$175

Bluemercury

Why it's worth it: As if its striking emerald-green hue didn’t already give it away, La Mer’s Deep Purifying Mask pairs the brand’s legendary algae extract (Miracle Broth) with serious detox power. “It’s a nice, creamy, cooling, luxurious mask that applies easily with a smooth glide,” says Cheryl Karcher, MD, a board-certified dermatologist based in New York City. The formula features bentonite and kaolin clays for deep cleansing and oil absorption, while glycolic, salicylic, and lactic acids gently exfoliate to refine skin texture. This combination “deeply purifies and detoxifies while still hydrating and soothing the skin,” says Michelle Henry, MD, a board-certified dermatologist based in New York City. To amplify the glow, bamboo, charcoal, sea salt, pearl powder, and tourmaline work in harmony, leaving skin clarified, refreshed, and radiant without ever feeling stripped. Perfect for all skin types, it draws out impurities, minimizes the appearance of pores, and eliminates dullness. But honestly, when it comes to La Mer, you don’t really ask questions; once you try it, you believe it.

More to know

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• Key ingredients: kaolin, bentonite, Miracle Broth (algae extract), charcoal powder, glycolic acid, salicylic acid, lactic acid
• Fragrance-free: no

Frequently Asked Questions

What type of clay mask is best for acne?

Bentonite- and kaolin-based purifying clay masks are excellent for acne-prone skin. Both are highly absorptive, drawing out excess oil that clogs pores and contributes to breakouts. “These clays deeply purify while remaining gentle, so you get effective oil control without over-drying,” says Dr. Henry. Since blemishes are closely tied to overactive oil glands, using a mask with these clays helps reduce one of the main triggers of acne. Balanced formulas—especially those paired with hydrating or soothing ingredients—are best, as they “detoxify while still hydrating and soothing the skin,” preventing irritation that can worsen breakouts, says Dr. Henry.

Will a clay mask dry out my skin?

“The best clay masks today balance oil control with hydration from ingredients like glycerin and aloe, so they detoxify without leaving your skin parched,” says Dr. Bansal. To further sidestep the dreaded tight, overly matte feeling, “it’s smart to look for formulas enriched with calming, hydrating additions—like chamomile, rosehip, or botanical oils—that soften the traditional clay ‘dry down’ effect, says Dr. Henry.

Meet the experts

• Sonia Badreshia-Bansal, MD, a board-certified dermatologist and RealSelf expert, based in Danville, CA
• Michelle Henry, MD, a board-certified dermatologist at Skin & Aesthetic Surgery, based in New York City
• Cheryl Karcher, MD, a board-certified dermatologist at Center Aesthetic & Dermatology, based in New York City
• Adriana Lombardi, a board-certified dermatologist at Skin Cancer & Cosmetic Surgery based in Edison, NJ

How we test and review products

When Allure tests a product, our editors look at it from every angle in an effort to best serve you. We review ingredients, scrutinize brand claims, and, when necessary, examine peer-reviewed scientific and medical studies. In addition to testing each and every product that's included in each and every review, we rely on experts who shape their fields, including dermatology, cosmetic chemistry, and medicine, to help us vet the ingredients and formulas.

For our list of the best clay masks, we considered each product's performance across five primary categories: product ingredients and efficacy, packaging, fragrance, texture, and product wear. Every product was determined to have excelled in each category by our editorial team, which is composed of in-house writers and editors as well as contributors—along with special consideration from dermatologists. To learn more information on our reporting and testing processes, read our complete reviews process and methodology page.

Our staff and testers

A beauty product is a personal purchase. You might be searching for a face cream to address persistent dryness or a new nail product to add to your Sunday self-care routine; you may simply be browsing around for the latest launches to hit the hair market. No matter what you seek or your individual needs and concerns, Allure wants to ensure that you love anything we recommend in our stories. We believe that having a diverse team of writers and editors—in addition to the wide range of outside testers and industry experts we regularly call upon—is essential to reaching that goal.

After all, can we really say a skin-care product is the "best" for people over 50 if the only testers we've solicited opinions from folks who have yet to hit 30? Can we honestly deem a high-end diffuser worthy of your hard-earned cash if it's never been tested on curls? We're proud that our staff spans a wide range of ages, skin tones, hair textures, genders, and backgrounds, which means that we are able to fairly assess any beauty product that comes into the beauty closet.

Courtesy of @melanated.mani, @gel._lex, and @lolo.naileditSave StorySave this storySave StorySave this story

All products featured on Allure are independently selected by our editors. However, we may receive compensation from retailers and/or from purchases of products through these links.

When Taylor Swift launches a new era, she’s doing more than just dropping music. She’s inviting us to revel in the latest world she’s dreamt up. With her engagement to Travis Kelce and the upcoming release of her latest album, The Life of a Showgirl, on October 3, fans have plenty of reasons to celebrate. Sequins, rhinestones, and that dazzling aqua-orange palette are practically begging to be worn, danced in, and yes, painted right onto our nails.

For me, half the joy of a new Taylor era comes from finding ways to weave it into everyday life. Nail art becomes more than just polish—it’s a wink to fellow Swifties, a way to feel connected to the larger fan base even if I’m just typing away at my desk. “When you mix the artistry of nails with the devotion of fans, it creates a wearable tribute, something personal, expressive, and instantly recognizable,” says New York City- and New Jersey-based nail artist Erica De Los Santos.

“Taylor inspires trends no matter what she does, and nails are no exception,” says Bana Jarjour, a Los Angeles-based celebrity manicurist. And Swift’s Showgirl era is already making its way into salons.

So what manicure should you get to celebrate TLOAS’s impending drop? De Los Santos recommends any look inspired by sequin-covered costumes, sparkling jewelry, and dramatic spotlights. Vibrant oranges, milky mints, bright blues, and muted peaches from the album cover mingle well with golds and silvers, high-shine gloss, glitter, ombré, and aura fades. “The overall vibe is extravagant, luxurious, and unapologetically eye-catching,” De Los Santos says.

Julie Kandalec, New York City-based celebrity manicurist, educator, and Kiss Nails ambassador, says the trend doesn’t have to include the album colorways: Fans can embrace bold 3D accents, including “gems and feathers (à la stage headdresses), stars, and reflective finishes like metallic and chrome.”

Obviously, the most devoted Taylor mega-fans are booking appointments to get TLOAS nails ahead of the album’s release date, but the experts we spoke to say the aesthetic is also affecting nail art trends in general. That’s likely because the colors lend themselves to other rising fall manicure trends, like crystals and mixed metals. “Whether it’s adding an element of diamond lining to a French or creating something more intricate across the whole manicure, I have no doubt the influence of the Showgirl aesthetic will be seen,” Jarjour says.

As with any trend, experimentation is all part of the fun. “Don’t be afraid to step outside your comfort zone and play around,” adds De Los Santos. “Even if that means choosing glitter over a solid color or dark purple over a neutral. There are so many colors and texture combinations that come with the trend. There is something for everyone.”

The Life of a Showgirl nail inspiration

Ready to channel Taylor’s new era at your next mani appointment? Ahead, you’ll find inspo all over the spectrum, from subtle aura fades and gemstone accents to full-on, rhinestone-dripping Frenches.

Ombré and aurasCourtesy of @lolo.naileditCourtesy of @nuka.nailsCourtesy of @heygreatnailsCourtesy of @melanated.mani

For a mani that subtly nods to Taylor’s newest era, ombré fades and aura designs are the perfect entry point. Both have been trending across the nail world at large, popping up everywhere from red carpets to TikTok, which makes them an easy way to channel Swift without going full-on costumey. “Ombré blends are perfect for capturing the dreamy mix of her oranges and blues,” says De Los Santos.

“Aura nails also work beautifully to reflect the soft, glowing feel of her album art,” Jarjour says, adding that creating it yourself is easy: “Apply your darker color, then use a small piece of a non-latex sponge to apply the lighter color toward the center. And you can use so many combos. Blend shades like OPI’s I’m Yacht Leaving (a soft blue) and Silicon Valley Girl (a vivid orange) for a look that feels instantly tied to the era.”

A seamless ombré at home is doable with the right technique. As Los Angeles nail artist and OPI global brand ambassador Natalie Minerva explains, “My favorite trick is to use a piece of tape to take off any lint that might be on the sponge to ensure the smoothest application possible. Start with your darker polish, then use the sponge to lightly apply a lighter color about halfway down the nail.”

If you’re short on time or patience, Jarjour recommends Dashing Diva’s Glaze Semi-Cured Gel Art in H2Omg, which requires LED curing, or KISS Fake Nails in Fine ‘N Cool for easy at-home application.

High shineCourtesy of @melanated.maniCourtesy of @melanated.maniCourtesy of @glossy_haus

If you want nails that demand just as much attention as Swift’s stage presence, go for a look that sparkles, shimmers, and shines. Eye-catching metallic, glitter, high-gloss, and chrome finishes, as well as rhinestone accents, mimic Swift’s famous bejeweled bodysuits and make your manicure feel glamorous. “You can layer glitter over any base color or add chrome powder to create a high-shine finish, then top it off with rhinestones for extra dimension,” says Jarjour.

If you’re struggling to get your rhinestones to stay put, follow Minerva’s method: Start with a thick, clear drop of builder gel like the Aprés Soft Gel Builder in a Bottle as a base, press the stones into the dot, and cure them in place, then carefully add more gel around the edges without covering the top. Finish with a topcoat, like OPI GelColor Intelli-Gel Super Gloss, to lock the polish and gems in place.

Maximalist maniCourtesy of @gel._lexCourtesy of @gel._lexCourtesy of @juniperbeautyllcCourtesy of @nailprynts

“This album is all about glitz and glam, so the maximalist trend will definitely come into play,” says Jarjour. Maximalist nails let you go full-on showstopper: Think 3D accents, oversize rhinestones, glitter, chrome, metallic foils, and fun textures—sometimes with a different design on each fingertip.

De Los Santos has some fresh ideas for taking your TLOAS maximalist nails to the next level. Oversize rhinestones can be clustered like jewelry, gold studs or chains can be arranged into corset-back details, while sculpted gel waves can be used to mimic the flowing fabric of costumes or stage curtains. “Feather-inspired textures, jewel-encrusted accents, or even fringe-like embellishments can also translate that Showgirl drama onto nails,” she adds.

French tipsCourtesy of @hopejungnailsCourtesy of @tiffanyabbigailebeauty

If you love Taylor but lean toward simpler designs, French tips are your answer. “Even adding a small amount of glitter or a colored tip can make the mani feel instantly tied to the era,” says Jarjour.

Use a thin brush dipped in the color of your choice, then paint the natural curve of your nail tips for a classic French. If you’re feeling playful, add extra squiggle lines, an animal print, glitter stars, or a touch of gold foil to add sparkle and visual intrigue. Minimal changes like these prove that sometimes less really is more.

Meet the experts

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• Bana Jarjour is a Los Angeles-based nail artist.
• Erica De Los Santos is a New York City- and New Jersey-based nail artist.
• Julie Kandalec is a New York City-based nail artist, educator, and Kiss Nails ambassador.
• Natalie Minerva is a Los Angeles-based nail artist and OPI global brand ambassador.

Collage: Briana Rengifo; Source Images: Courtesy of subjects; Getty ImagesSave StorySave this storySave StorySave this story

All products featured on Allure are independently selected by our editors. However, we may receive compensation from retailers and/or from purchases of products through these links.

Last year, it seemed like everyone was taking all their beauty trend cues from the ‘90s: The bixie haircut, thin eyebrows, and extra-dark lip liner returned with a vengeance. Throughout 2025, though, we’ve seen more of the 2010s’ influence, especially when it comes to hairstyles. Side bangs and deep side parts have made a comeback, and the undercut has received a braided upgrade. We’re here to talk about the latter look.

According to Shanna St. Cyr, a New York City-based braider, side braids are poised to be this fall and winter’s biggest braid trend. It’s a hybrid style, combining cornrows plaited, going down on one side of the head (to mimic a side-shave buzzcut) with a sew-in cascading down on the other side. For someone who wants to mimic the cool flair of having one side of your head shaved without actually doing any clipping, St. Cyr says these braids are the ideal option.

Getty Images

St. Cyr points to Cassie Ventura’s now-infamous 2009 partial buzzcut as one of the inspirations for the braided look. “In the streets of New York, everyone's calling it the Cassie braid,” she says. Helena Koudou, a New York City-based braider, confirms Cassie’s influence “I remember when Cassie came out with this style and girls were willing to shave their heads,” she says. “We now have a style that’s more convenient.”

St. Cyr also sees Beyoncé’s influence in the look. “I feel like it’s Lemonade braids reinvented,” she says, referring to the long blonde cornrows the singer had in the visuals for her sixth album.

We saw glimpses of the style on it-girls like content creator Rese this summer, but braiders predict it will really take off in the colder months. The edgy vibe of side braids is a natural departure from the more flowy, feminine styles that usually dominate in the summer (like boho braids).

Courtesy of @Princess_rese

It’s more functional, too. “People loved cornrows [in the front] and curls in the back as a summer style,” St. Cyr says. However, the stylist notes that it's hard to wear a hat with that style. Shifting the cornrows from the front to the side and switching out a curly sew-in for a straight or wavy one allows you to wear a knit hat or a fitted cap without it looking bulky, making this style perfect for the cooler months.

Courtesy of @_.beautybyc

If you’ve read this far, you’re probably seriously considering getting side braids. However, before attempting to DIY the look, St. Cyr strongly urges you to schedule an appointment with a professional braider. Even if you can finesse cornrows yourself, she warns that making sure your sew-in lays flat, nailing a crisp part, and getting the placement of the cornrows just right can be tricky. “It can look bulky if you don't know how to layer the weave to be flat on one side,” she says.

Also, be sure to have a few inspo photos with you so your stylist knows exactly what you’re hoping for—especially for the braid side. “The cornrows can be any design you want,” says Koudou. “Two girls can have Cassie braids that look slightly different in the way the cornrows are created.” You can opt for zigzag cornrows, which may give your look a grungy vibe or a swirly pattern to add a more feminine touch.

Courtesy of @thecoutureeffect

How to maintain your side braids

When it comes to maintaining your side braids, follow the general protective style upkeep rules, including moisturizing your scalp weekly with a lightweight braid spray. Koudou says you’ll also want to tie your hair down at night, as doing so is pivotal to making the look last as long as possible (about three to four weeks).

How to style your side braids

“This style requires using heat to blend your hair with the weave, so be prepared to curl or flat-iron it when it’s time to step out,” Koudou says. She recommends always using heat protection before wielding your hot tools. We love the Best of Beauty winner, Drybar Hot Toddy Heat Protectant Mist, a lightweight formula that protects hair from temperatures of up to 455 degrees Fahrenheit. She also suggests using flexi rods or a satin heatless curl headband on the sew-in before you head to bed. “That way, when you wake up, you have juicy bouncy curls with some fresh cornrows,” she says.

Collage: Paula Balondo; Source images: Courtesy of Allure editors and brandsSave StorySave this storySave StorySave this story

All products featured on Allure are independently selected by our editors. However, we may receive compensation from retailers and/or from purchases of products through these links.

Swiping on one of the best blush sticks is our favorite shortcut to glowy skin. We’re talking about the portable, twist-up, cream-based formulas that often contain skin-nourishing ingredients like shea butter or squalane. If you constantly find yourself with only 10 minutes to get ready (as we so often do), blush sticks can be real lifesavers—not to mention come in handy as eye shadow and even lip tint, too. New to the most travel-friendly pop of color around, or wondering which blush sticks are truly worth buying? We chatted with Allure editors to determine the best of the best, save you some time while shopping, and help you achieve your perfect flush.

Our Top Blush Sticks

• Best Overall: Make Up For Ever Artist Color Crayon, $35
• Best Multipurpose: Nars The Multiple, $40
• Best Blush-Lighter: Westman Atelier Lit Up Highlight Stick, $48
• Best for "No-Makeup Makeup:" Violette_FR Bisou Blush, $36
• Best for Dry Skin: Rhode Pocket Blush, $24
• Best Sheer: Milk Makeup Cooling Water Jelly, $26
• Best Buildable: Charlotte Tilbury Unreal Lip + Cheek Glow Blush Stick with Hyaluronic Acid, $42
• Best Budget: ColourPop Hydrating Blush Stix, $10
• Best Longwear: Ilia Multi-Stick, $36

Frequently Asked QuestionsAccordionItemContainerButtonLargeChevron

• Who are blush sticks best for?
• How do you apply stick blush?
• Meet the experts
• How we test and review products
• Our staff and testers

Best Overall: Make Up For Ever Artist Color Crayon

Make Up For Ever

Artist Color Crayon

$35

Nordstrom

$35

Sephora

Allure content director Kara McGrath applying Make Up For Ever’s Artist Color Crayon

Kara McGrath

Why we love it: You're in the driver's seat when it comes to maxxing out Make Up For Ever’s Artist Color Crayon. With a whopping 24 shades, these sticks do far more than blush: Depending on your pick, you've got concealer, contour, or highlighter options, though the pink and peachy hues create a lovely flush. The creamy, lightweight, and long-lasting formula blends out in a snap on cheeks, lips, or eyes. And, the sticks’ compact shape makes it easy to grow your collection without overcrowding your makeup bag.

McGrath before applying Make Up For Ever’s Artist Color Crayon

Kara McGrath

McGrath after applying Make Up For Ever’s Artist Color Crayon

Kara McGrath

Tester feedback from content director Kara McGrath

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“As a big fan of an ultra-dewy look, I typically shy away from stick formulas of any type, since I find a lot of them to be a bit too drying. This multi-use stick (which I primarily use for blush) gives me that glowy finish I'm perpetually seeking, with a creamy formula that's easy to blend in, but doesn't melt away after an hour.” —Kara McGrath, content director

More to know

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• Key ingredients: shea butter, squalane
• Shade options: 24

Best Multipurpose: Nars The Multiple

Nars

The Multiple

$40

Nars

Allure senior commerce editor Sarah Felbin applying the Nars The Multiple

Sarah Felbin

Why we love it: Nars’s The Multiple got a glow-up, with a new and improved formula so good that we gave it a Best of Beauty Award this year. Think: longer wear time (up to 16 hours, according to the brand) and a cream-to-powder texture that’s not too thick or sticky. Along with the brand’s iconic Orgasm shade, The Multiple comes in 11 other colors that range from peach to berry tones—ideal for mixing, matching, and layering together. Hydrating peach kernel oil helps this blush go on smoothly, but it dries down to a blurred finish that doesn’t budge (even after hours of wear, according to one Allure editor). If your makeup philosophy is “set it and forget it,” this might be for you.

Felbin before applying the Nars The Multiple

Sarah Felbin

Felbin after applying the Nars The Multiple

Sarah Felbin

Tester feedback from senior commerce editor Sarah Felbin

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“I'm not usually a fan of blush sticks—on me, they tend to go patchy and don't mesh well with the rest of my base makeup. The Multiple is so different (and so much better!). It blends out in seconds (I like to apply it with a brush, but fingers work too) and has a soft finish that's really lovely. It doesn't look streaky or patchy, and the end result is a light flush of color that you can build up to your desired look. Plus, it lasts all day long—I don't even need to set it with a powder blush on top. Dolce Vita is my perfect pink, but I don't think you can go wrong with any of the shades (especially since you can use them on your eyes and lips, too). ” —Sarah Felbin, senior commerce editor

More to know

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• Key ingredients: meadowfoam seed oil, peach kernel oil
• Shade options: 12

Best Blush-Lighter: Westman Atelier Lit Up Highlight Stick

Westman Atelier

Lit Up Highlight Stick

$48

Nordstrom

$48

Sephora

Allure senior director of audience development Lexi Herrick applying Westman Atelier’s Lit Up Highlight Stick

Lexi Herrick

Why we love it: The Westman Atelier Lit Up Highlighter Stick bridges the gap between blush and highlighter with some major skin-care benefits, thanks to hydrating jojoba seed oil and firming vitus vita grape extract. The product itself is easy to blend, with a dewy, shimmery finish that almost makes your cheeks look wet. Lit Up comes in seven shades, including Petal, pictured above, which is a rosy pink that instantly won us over.

For some extra "Yeah, I go outside, so what?” energy, apply a small amount to your forehead and nose. Want more color payoff and less shimmer? Grab the Westman Atelier Baby Cheeks Blush Stick—it’s just as stunning, but not as shiny.

Herrick before applying Westman Atelier’s Lit Up Highlight Stick

Lexi Herrick

Herrick after applying Westman Atelier’s Lit Up Highlight Stick

Lexi Herrick

Tester feedback from senior director of audience development Lexi Herrick

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“This product is a blush/highlighter hybrid, which is perfect for me. I constantly reach for this multitasking stick to add just the right amount of rouge and brightening to my cheeks. It's incredibly smooth and blends beautifully.” —Lexi Herrick, senior director of audience development

More to know

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• Key ingredients: capric triglyceride, grape extract
• Shade options: 7

Best for "No-Makeup Makeup:" Violette_FR Bisou Blush

Violette FR

Bisou Blush

$36

Sephora

$36

Violette_FR

Allure commerce producer Sarah Hoffmann applying Violette_FR’s Bisou Blush

Sarah Hoffmann

Why we love it: The brainchild of Parisian makeup artist Violette, Violette_FR Bisou Blush melts into your skin for an (almost) effortless, natural-looking flush. There are six marbled shades to choose from that look as beautiful on skin as they do in the tube, including neutral beige Louise (pictured here) and Aïssa, a pink for darker skin tones. “You can tell a makeup artist made these,” says makeup artist Kirin Bhatty. "The shades are thoughtfully chosen and are perfect for those who love a 'no-makeup-makeup' look."

More to love: The addition of antioxidant-packed ginger root extract and candelilla wax, an emollient that helps protect your skin barrier. You’ll also dig the soft-but-sturdy, detachable brush at the bottom for easy on-the-go blending.

Hoffmann before applying Violette_FR’s Bisou Blush

Sarah Hoffmann

Hoffmann after applying Violette_FR’s Bisou Blush

Sarah Hoffmann

Tester feedback from commerce producer Sarah Hoffmann

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“When it comes to shade curation, very few brands can touch Violette_FR IMO. You're not going to find a one-note bubblegum pink blush here—instead, you're going to find a nuanced, perfectly dusty pink that makes you feel like the most effortless-yet-put-together version of yourself. Louise is my personal favorite of these blushes, but you truly can't go wrong. The finish is glowy but not glossy and it builds up beautifully, so it pairs perfectly with a full face of makeup or barely-there concealer and mascara.” —Sarah Hoffmann, commerce producer

More to know

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• Key ingredients: ginger root extract, euphorbia cerifera (candelilla) wax
• Shade options: 6

Best for Dry Skin: Rhode Pocket Blush

Rhode

Pocket Blush

$25

Sephora

$25

Rhode

Sarah Han applying Rhode Pocket Blush in Toasted Teddy

Sarah Han

Why we love it: A proud member of the Rhode family, Hailey Bieber’s Pocket Blush became an instant Allure-editor favorite—and for good reason. The petite, pocket-size profile makes it easy to tote around and allows for targeted application, depositing silky-smooth pigment every time. Lightweight and hydrating, it comes in 11 shades you can apply directly onto your lips and cheeks, then gently blend out with a finger or brush. For added shine on your lips, top it off with the brand’s viral Peptide Lip Treatment.

Sarah Han before applying Rhode Pocket Blush in Toasted Teddy

Sarah Han

Sarah Han after applying Rhode Pocket Blush in Toasted Teddy

Sarah Han

Tester feedback from commerce editor Sarah Han

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“Beyond how uber cute these blushes are, they're so buttery and easy to blend out. I actually like to use my fingers to dab the product in before using a brush to diffuse any harsh lines—but, in a pinch, just fingers also do the trick. If I want to build up the pigment (which I usually do), I'll go in with a second layer by picking up some product directly with my brush and lightly tapping it in. Extra buildable? Heck yeah. They also come in the prettiest colors. I'd normally never reach for a bronze terracotta (I lean heavily into pinks) but Toasted Teddy just has that ‘je ne sais’ quoi factor.” —Sarah Han, commerce editor

More to know

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• Key ingredients: glycerin
• Shade options: 11

Best Sheer: Milk Makeup Cooling Water Jelly

Milk Makeup

Cooling Water Jelly Tint

$26

Amazon

$26

Ulta Beauty

Allure managing editor Alessandra Foresto applying Milk Makeup’s Cooling Water Jelly

Alessandra Foresto

Why we love it: Milk’s Cooling Water Jelly looks good enough to eat—but please, don’t. The yummy vibes are only outdone by the sheer, long-lasting flush this stick delivers, along with an instantly cooling feel. “The cooling is from the release of water upon pressing,” says cosmetic chemist Ginger King. “Also, the inclusion of aloe vera with humectants like glycerin, sorbitol, and polysaccharides with polymers can enhance that effect.” Makeup artist Sara Wren suggests using a brush with this one “[because it] allows you to build up the watercolor-like pigment and gives a more precise application.” Since it's technically a stain and sets quickly, we recommend working quickly.

Foresto before applying Milk Makeup’s Cooling Water Jelly

Alessandra Foresto

Foresto after applying Milk Makeup’s Cooling Water Jelly

Alessandra Foresto

Tester feedback from managing editor Alessandra Foresto

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“Call me skeptical! I don't normally trust jelly blushes to be longlasting and opt for cream blushes instead, but this bouncy gelatinous blush (saying that as a compliment, not a criticism) gives my cheeks a sheer and dewy color that actually stays put all day (I like the shade Berry). I also had my doubts on the cooling claims on this stick's name, and was once again proven wrong. At application, you do get a cooling and refreshing feel that I actually wish lasted longer than a few seconds.” —Alessandra Foresto, managing editor

More to know

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• Key ingredients: vegan collagen, aloe, glycerin, niacinamide
• Shade options: 7

Best Buildable: Charlotte Tilbury Unreal Lip + Cheek Glow Blush Stick with Hyaluronic Acid

Charlotte Tilbury

Unreal Lip + Cheek Glow Blush Stick with Hyaluronic Acid

$42

Nordstrom

$42

Ulta Beauty

$42

Revolve

Allure senior editor Jesa Marie Calaor applying the Charlotte Tilbury Unreal Lip + Cheek Glow Blush Stick with Hyaluronic Acid

Jesa Marie Calaor

Why we love it: Feeling low-key luminosity, or would you rather turn it up a notch? Take your pick with Charlotte Tilbury’s Unreal Lip + Cheek Glow Blush Stick, which has a sheer finish that blends and layers seamlessly if you want more of a pop, making it the best buildable option out there. What also sets it apart is the pearlescent pigment, which gives skin a soft-focus glow—think highlighter, but rosier.

It doesn’t just look great once you swipe it on—it keeps working long after you apply it, with hyaluronic acid to keep it hydrated for hours. Meanwhile, sunflower and castor seed oils moisturize and soften skin.

Calaor before applying the Charlotte Tilbury Unreal Lip + Cheek Glow Blush Stick with Hyaluronic Acid

Jesa Marie Calaor

Calaor after applying the Charlotte Tilbury Unreal Lip + Cheek Glow Blush Stick with Hyaluronic Acid

Jesa Marie Calaor

Tester feedback from senior editor Jesa Marie Calaor

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“This chubby blush stick is perfect for anyone who loves a glowy flush and doesn't have the time to put on multiple products. (*Raises hand*.) I've put it on in front of my vanity, but also on the back of a moving subway car in a pinch. I just tap it lightly along my cheekbones up to my temple and blend it out with my fingers. It's so blendable for a natural-looking, sultry wash of color.” —Jesa Marie Calaor, senior editor

More to know

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• Key ingredients: hyaluronic acid, sunflower seed oil, castor seed oil
• Shade options: 6

Best Budget: ColourPop Hydrating Blush Stix

ColourPop

Hydrating Blush Stix

$10

Amazon

$10

Ulta Beauty

Why we love it: You don’t have to shell out for a great blush stick—ColourPop’s Hydrating Blush Stix costs around $10, but punches way above its price. Similar to some of our other favorites on this list, it’s long-lasting (read: won’t fade into your skin in minutes) and layers well on top of other products for last-minute touch-ups. The resulting wash of color is sheer but can be built up, and blends out quickly and easily. Pick up a few of the eight available shades and still come in under budget.

Associate manager of audience development Melanie Curry applying the Colourpop Hydrating Blush Stix

Melanie Curry

Curry after applying the Colourpop Hydrating Blush Stix

Tester feedback from Melanie Curry, associate manager of audience development

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“I first bought Colourpop's blush stick back in 2018. Seven years later, and I still find myself buying this gem every couple of months. The color payoff is amazing, the formula is super blendable (you don't even need a brush—just tap with your fingers, and you're good to go), and the price is unbeatable. Whether you're a makeup newbie or a seasoned player, this blush stick is one you need to keep in hand. Trust.” —associate manager of audience development Melanie Curry

More to know

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• Key ingredients: synthetic beeswax, soybean oil
• Shade options: 8

Best Longwear: Ilia Multi-Stick

Ilia

Multi-Stick

$36

Nordstrom

$36

Ulta Beauty

Hoffmann applying the Ilia Mulit-Stick

Sarah Hoffmann

Why we love it: Ilia’s Multi-Stick has plenty of fans, Allure editors among them. Winner of past Best of Beauty Award and Reader’s Choice Awards, it stands out from the crowd with its breathable, lightweight finish and moisturizing ingredients that play nicely with dry skin (hi, avocado oil and shea butter). The Multi-Stick has earned a stamp of approval from the pros, too—makeup artist Tobi Henney used it on Megan Fox while she filmed Till Death, noting that Megan’s glow lasted a good 10 to 12 hours on set.

FYI: During testing, we noticed that the Multi-Stick is best applied with a brush, since the formula is on the thicker side. (Check out our favorite brushes from this year’s Best of Beauty Awards here.)

Hoffmann before applying the Ilia Mulit-Stick

Sarah Hoffmann

Hoffmann after applying the Ilia Mulit-Stick

Sarah Hoffmann

Tester feedback from Hoffmann

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"What I love about the Ilia Multi-Stick is that by using a brush, it gives me a ton of control with placement and allows me to adjust how strong the color is, which I love—it's like having multiple shades in one. ‘A Fine Romance' is the perfect berry to me because I can use it as a soft, delicate pink or go full just-ate-a-popsicle by applying it directly to my cheeks or lips." —Sarah Hoffmann, commerce producer

More to know

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• Key ingredients: sunflower seed oil, castor seed oil, shea butter, avocado oil, candelilla wax
• Shade options: 10

Frequently Asked Questions

Who are blush sticks best for?

Blush sticks are perfect for the "no-makeup-makeup" crowd—they’re great for natural-looking radiance without looking too cakey or obvious, like powder sometimes does. Compared to powder blushes, "blush sticks work with the natural oils of your skin, instead of sitting on top of it," explains New York-based makeup artist Nam Vo. Bhatty loves their dewy finish, as they "really lend themselves to creating a glowy complexion and truly look like skin," she says, describing them as “the perfect summertime product.”

Pro tip: "Blush sticks are multi-use products, so you can also tap them onto your lids and lips for a monochromatic flushed look," Bhatty adds.

How do you apply stick blush?

You can use a makeup brush or Beautyblender, but your fingers will work just as well, especially when you're on the go. "I like to apply the product with my fingertips and then blend out and upward with a cream blush brush toward the hairline for perfectly dewy cheeks every time," Bhatty says. For a more intense pop of color, you can use a blush stick first, then layer powder blush on top.

Meet the experts

• Kirin Bhatty, a bicoastal makeup artist based in Los Angeles and NYC
• Ginger King, a cosmetic chemist
• Nam Vo, a makeup artist based in New York City
• Sara Wren, a makeup artist and senior director of artistry at Milk Makeup

How we test and review products

Before reviewing any makeup, we ask questions about a number of factors: What ingredients are in it? Does the brand offer a wide shade range inclusive of consumers with all skin tones and undertones? Is it safe for readers who have sensitive skin or wear contact lenses? Is it on the affordable side or more of a splurge? Is its packaging consciously designed or needlessly wasteful?

For our review of the best blush sticks, we enlisted the help of multiple editors, writers, contributors, and makeup artists to review the products. This ensures our testing base spans different skin tones, genders, and dermatological conditions. We considered each product's performance across four primary categories: ingredients, wear and longevity, packaging, and inclusivity. For more on what's involved in our reporting, check out our complete reviews process and methodology page.

Our staff and testers

A beauty product is a personal purchase. You might be searching for a face cream to address persistent dryness or a new nail product to add to your Sunday self-care routine; you may simply be browsing around for the latest launches to hit the hair market. No matter what you seek or your individual needs and concerns, Allure wants to ensure that you love anything we recommend in our stories. We believe that having a diverse team of writers and editors—in addition to the wide range of outside testers and industry experts we regularly call upon—is essential to reaching that goal.

After all, can we really say a skin-care product is the "best" for people over 50 if the only testers we've solicited opinions from folks who have yet to hit 30? Can we honestly deem a high-end diffuser worthy of your hard-earned cash if it's never been tested on curls? We're proud that our staff spans a wide range of ages, skin tones, hair textures, genders, and backgrounds, which means that we are able to fairly assess any beauty product that comes into the beauty closet.

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All products featured on Allure are independently selected by our editors. However, we may receive compensation from retailers and/or from purchases of products through these links.

Amazon Prime Day 2025 may still be a couple of weeks away, but the best early K-beauty Amazon Prime Day deals are already rolling in—and they’re worth adding to your cart sooner rather than later. Beauty editor-fave Korean beauty staples like CosRx, Round Lab, Mixoon, and Medicube are marked down ahead of the main event, making now the perfect time to stock up on your glass-skin essentials.

Whether you’re after a hydrating toner to plump up dry skin, a barrier-boosting cream for sensitive days, or that fast-absorbing sunscreen TikTok can’t stop raving about, these early discounts cover every step of your routine. And it’s not just skin care—you’ll also find K-beauty makeup must-haves and hair deals in the mix.

We’ll keep updating as more markdowns go live, but act fast: The best Amazon Prime Day finds tend to sell out quickly. Scroll on for the best early Amazon Prime Day K-beauty deals of 2025 you can shop right now.

​​Best Amazon Prime Day K-Beauty Deals You Can Shop Now

 Bouncy SkinDr. Althea Jelly Seal Dewy MaskJump to review$13 $11 (15% off)

Amazon

 Keep CalmMixsoon Soondy Centella Asiatica EssenceJump to review$18 $14 (22% off)

Amazon

Protection PerfectionRound Lab Birch Juice Moisturizing Sun Stick SPF 50Jump to review$25 $20 (20% off)

Amazon

Want more Amazon Prime Day 2025 deals? Lucky for you, we've rounded up the buzziest Amazon Prime Day beauty deals on sale you can shop right now. If you want a true cheat sheet, shop the Allure Amazon Storefront now.

Jump to:

• Our Top Korean Beauty Deals
• Best Korean Skin-Care Deals
• Best Korean Makeup Deals
• Best Korean Hair-Care Deals

Best Amazon Prime Day Korean Skin-Care Deals

Dr. Althea

Vitamin C Boosting Serum

$27 $20 (26% off)

Amazon

Allure contributor Devon Abelman applying the Dr. Althea Vitamin C Boosting Serum

Devon Abelman

Dr. Althea Vitamin C Boosting Serum is a lightweight, brightening formula designed to even tone and revive dull, tired skin. "Even though it’s fragrance-free, it smells like freshly squeezed Florida orange juice—pulp and all," contributor Devon Abelman says. “Scent aside, I love how dynamic this formula is. It covers all the bases for achieving the healthy skin of your dreams: brightening, hydrating, smoothing, and healing. Texture-wise, it’s viscous and almost gel-like without feeling sticky.”

Allure commerce editor Sarah Han applying the Koolsol by Knours Ultra-Light Invisible Mineral Sunscreen SPF 50

Sarah Han

Koolsol by Knours

Ultra-Light Invisible Mineral Sunscreen SPF 50

$25 $16 (36% off)

Amazon

Big news: For fans of chemical sunscreens, Koolsol by Knours Ultra-Light Invisible Mineral Sunscreen SPF 50 comes surprisingly close to mimicking the feel of a chemical formula—something rare for any mineral sunscreen, especially an untinted one. “It applies so elegantly, like a lightweight moisturizer—hi, cica, snow mushroom, aloe, and niacinamide—and leaves my skin looking dewy, but not overly so,” says commerce editor Sarah Han.

Dr. Althea

Jelly Seal Dewy Mask

$13 $11 (15% off)

Amazon

Han applying the Dr. Althea Jelly Seal Dewy Mask

Sarah Han

This mask ditches the usual cotton sheet for a soft, gel-infused gauze that clings comfortably to your face and feels instantly cooling and soothing. Inside, 10 different types of hyaluronic acid work together to drench your skin in hydration—plumping it up right away while keeping it moisturized and bouncy for hours. “I always expect my skin to be glowing after taking off sheet masks, but I was still impressed just how **glowy** I really looked,” says Han.

Han applying the Mixsoon Soondy Centella Asiatica Essence

Sarah Han

Mixsoon

Soondy Centella Asiatica Essence

$18 $14 (22% off)

Amazon

Mixsoon keeps it simple with just three ingredients (water, butylene glycol, and cica), providing a lightweight, fluid formula you can layer without heaviness. The result is skin that feels calm, hydrated, and radiant. “There's something inherently stress-free about using a simple formula you know is going to hydrate and calm my skin—which is exactly what Soondy Centella Asiatica Essence delivers on," Han says.

Round Lab

Birch Juice Moisturizing Sun Stick SPF 50

$25 $20 (20% off)

Amazon

Round Lab’s Birch Juice Moisturizing Sun Stick SPF 50 makes sunscreen application (and reapplication) a cinch. The solid stick glides seamlessly, with birch sap and hyaluronic acid keeping skin looking hydrated and fresh. Toss it in your bag and swipe on anytime for dewy, protected skin.

Ma:nyo

Bifida Biome Ampoule Toner

$22 $18 (18% off)

Amazon

This barrier-boosting formula delivers the refreshing, watery feel of a toner with the concentrated power of an ampoule. Infused with bifida ferment and probiotics, Ma:nyo Bifida Biome Ampoule Toner works to repair and strengthen skin while soothing irritation and replenishing hydration.

Some by Mi

AHA-BHA-PHA 30 Days Miracle Toner

$22 $17 (23% off)

Amazon

Some By Mi AHA-BHA-PHA 30 Days Miracle Toner is a gentle yet effective exfoliating toner that targets breakouts, clogged pores, and uneven texture. The trio of exfoliating acids—AHA to smooth, BHA to clear pores, and PHA to hydrate—helps refine skin without harshness.

Dr. Jart+

Cryo Rubber Mask Collection

$16

Amazon

Meet a mask for every self-care moment: The Dr. Jart+ Cryo Rubber Mask Collection comes with options to hydrate, firm, or soothe, depending on what your complexion’s craving. Each two-step treatment begins with a concentrated ampoule, followed by a cooling rubber mask that seals it in, making the whole experience feel spa-like.

Banila Co.

Clean It Zero Original Cleansing Balm

$21 $15 (29% off)

Amazon

Banila Co Clean It Zero Original Cleansing Balm—an Allure Korea editor fave—melts from a sherbet-like balm into an oil to whisk away makeup, sunscreen, and impurities. Powered by olive and jojoba oils, plus antioxidant-rich extracts from acerola, cranberry, and pomegranate, it leaves the skin clean, soft, and refreshed.

Numbuzin

No. 5+ Vitamin Glutathione Ampoule

$26 $20 (23% off)

Amazon

When a K-beauty founder loves a serum, we love said serum. "Glutathione [a combination of amino acids glycine, cysteine, and glutamic acid] has gained a lot of popularity in K-beauty for targeting blemish scars and hyperpigmentation,” says Yanghee Paik, cofounder of Rael Beauty. Paired with vitamin C, niacinamide, and tranexamic acid, this serum works wonders for a clearer complexion.

Purcell

24/7 Colostrum Pore Defence Ampoule Mist

$37 $27 (27% off)

Amazon

K-pop idols, including Blackpink’s Rosé and Aespa’s Giselle, have been spotted carrying this unassuming face mist, so naturally, we’re scooping up one for ourselves. It’s packed with hyaluronic acid, colostrum, and probiotic ferments to refresh your skin, and it works well before and after makeup. Mist away!

TonyMoly

I'm Rice Exfoliating Enzyme Cleanser

$14 $10 (29% off)

Amazon

This water-activated TonyMoly powder cleanser can be used in two ways: either as a traditional exfoliating cleanser or as a 10-minute brightening mask. Superfine rice powder and papain enzymes do the heavy lifting in terms of buffing away dead skin cells, while cica and glycerin lock in moisture and strengthen your barrier. Best of all? So TSA-friendly.

Medicube

Zero Pore Pads

$31 $19 (39% off)

Amazon

The power of Medicube’s Zero Pore Pads can’t be underestimated. Each round is drenched in 0.45% white willow bark (a.k.a. BHA) to clear blackheads and minimize the look of pores, 4.5% citric acid to smooth uneven texture, and cypress tree leaf and skullcap to curb sebum production.

Fully

Green Tomato Clay Mask Cleanser

$24 $18 (25% off)

Amazon

Packed with 49% green tomato extract, glycerin, a six-clay complex (which includes kaolin and bentonite), and cica, this cleanser-mask hybrid clears pores and sweeps away blackheads while also soothing the skin. Wear it as a mask for two to five minutes before washing it off for a deeper cleanse than what your typical cleanser provides.

Best Amazon Prime Day Korean Makeup Deals

Rom&nd

Better Than Cheek

$15 $10 (33% off)

Amazon

Powder blushes are making a comeback. Unlike the chalky formulas of past years, Romn&d’s Better Than Cheek leaves behind a soft-matte, texture-blurring finish in super-wearable hues.

A'pieu

Juicy-Pang Jelly Blusher

$7

Amazon

It’s as sensorial as it gets with this blush. A’PIEU Juicy-Pang Jelly Blusher has a soft, bouncy texture (somewhere between a cream and a powder) that blends like a dream for the smoothest application imaginable. Infused with fine satin pearls and inspired by juicy fruits like plum, grape, apple, and peach, it leaves cheeks with a fresh, natural-looking glow.

Colorgram

Under Eye Highlighter Stick

$14 $11 (21% off)

Amazon

Colorgram Under Eye Highlighter Stick is designed to glide along the lower lash line for instantly bigger, brighter-looking eyes. The smooth, smudge-proof formula adds a subtle shimmer that gives your makeup look a fresh, doe-eyed effect.

Touch in Sol

No Poreblem Primer

$17 $15 (12% off)

Amazon

Large pores? No poreblem. Touch in Sol’s fan-favorite primer smooths skin with a lightweight, velvety finish that blurs the appearance of pores and grips onto makeup in place all day. Thanks to green tea extract and collagen, it also keeps skin calm, fresh, and hydrated, so your makeup looks (and stays) its best.

Best Korean Hair-Care Deals

Mise en Scene

Perfect Serum Original

$23

Amazon

Mise En Scène Perfect Super Rich Serum is the brand’s most intensive hair serum, providing deep hydration, taming stubborn frizz, and helping to repair breakage for smoother, shinier strands. Compared to the original Perfect Serum—which Han calls “the closest I’ve ever felt to having commercial-worthy hair”—the Super Rich version delivers a denser, more indulgent texture for hair that’s thick, coarse, color-treated, or seriously damaged.

Unove

Silk Oil Essence

$30 $22 (27% off)

Amazon

Unove Silk Oil Essence is like a quick makeover for tired, frizz-prone hair. Packed with over 20 proteins, amino acids, and nourishing oils, it smooths, softens, and adds shine—yet still feels lightweight, even on fine or thin hair.

Elizavecca

Collagen Coating Hair Treatment Rinse

$20 $14 (30% off)

Amazon

If your hair’s feeling overworked from constant heat styling or coloring, Elizavecca CER-100 Collagen Coating Hair Treatment Rinse is like a reset button. Packed with hydrolyzed collagen, ceramides, and nourishing oils, it smooths frizz, softens brittle ends, and restores that healthy shine and bounce.

Cosrx

Peptide 132 Hair Bonding Oil Serum

$23 $20 (13% off)

Amazon

CosRx Peptide-132 Ultra Perfect Hair Bonding Oil Serum is a lightweight treatment that strengthens weak keratin bonds while adding silky shine. Infused with seven botanical oils, including argan, jojoba, and camellia, it smooths frizz and seals split ends without weighing hair down. “This hair oil serum has also been great with extra dry ends and doesn’t leave your hands feeling super greasy,” says shopping director Shanna Shipin.

K-beauty Amazon Prime Day deals won't be around forever, so act fast and bookmark this page as we add more recommendations. Happy shopping!

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All products featured on Allure are independently selected by our editors. However, we may receive compensation from retailers and/or from purchases of products through these links.

What happens at the doctor’s office has a way of influencing the beauty industry—and of all the forces that have influenced aesthetic medicine over the last five years, few have been as insanely influential as GLP-1 medications like Ozempic. Cue the skin care.

Brands are starting to market, even formulate, skin care especially for GLP-1 users. Clinique slyly nodded at “Ozempic face”—a gaunt sunken look— in an Instagram post this spring about “loss of facial volume from rapid weight loss,” alongside claims that their Smart Clinical Repair Lifting Face + Neck Cream will visibly lift and smooth skin on the face and neck. And two plastic surgeon-owned brands recently launched formulas specifically for GLP-1 users— Dr. Few DermaReverse was created by Julius Few, MD, a board-certified plastic surgeon in Chicago and Beverly Hills and Image Skincare Vol.U.Lift by Marc Ronert, MD, a, board-certified plastic surgeon in Florida. SkinCeuticals just dropped the A.G.E. Interrupter Ultra Serum, which addresses skin laxity and volume loss for Ozempic patients (more on that in a minute). Meanwhile, PR agencies are sending beauty editors like us pitches for “Ozempic face” facials and shampoos for GLP-1 users. (Studies have shown that semaglutide use may be associated with hair loss.) So… do you need a skin-care overhaul when you start taking a GLP-1 like Ozempic, Wegovy, or Mounjaro?

It’s not out of the realm of possibility. Doctors are hearing firsthand from patients that going on GLP-1s seems to change their skin—and they’re seeing it with their own eyes, too. While operating on GLP-1 patients (who might need body lifts or tummy tucks following rapid weight loss), plastic surgeons are noticing a marked difference in their skin quality, with collagen and elastin fibers that can be thinner and weaker than expected. On a more surface level, these skin changes might look like a general aging of the skin, that’s not always full-on Ozempic face: “People who are on GLP-1s have got new fine lines and wrinkles, brown spots, textural changes and roughness, and just have lost that glow,” says Ava Shamban, MD, a board-certified dermatologist in Los Angeles. In one study sponsored by Galderma, 48% of GLP-1 patients reported significant facial changes within three to six months of going on a GLP-1, including more wrinkles, duller skin, an overall tired appearance, and loose or sagging skin. We don’t know exactly what’s causing these signs of aging to creep up so quickly, but the ways in which GLP-1s may (or may not) impact the skin is an emerging field of research. There is some evidence that GLP-1s might decrease collagen and moisture levels in the skin, for example, by “turning off” adipose-derived stem cells which, would otherwise stimulate fibroblasts in the skin to produce collagen, elastin, and hyaluronic acid, Steven Dayan, MD, a board-certified plastic surgeon in Chicago who has researched the impact of GLP-1s on skin, has told Allure. This could be because GLP-1 patients lose some of the fat where adipose-derived stem cells reside: It’s called dermal white adipose tissue, and it comprises “little niblets of fat within the dermis—it’s previously underappreciated fat,” explains Saami Khalifian, MD, a board-certified dermatologist in Encinitas, California. When you lose this fat, you’re also losing a “reservoir of cell signaling” that’s supposed to help keep skin looking younger and firmer. This, alongside decreased cell support from nutrition, can compromise skin, he hypothesizes.

Brands are starting to market, even formulate, skin care specifically for GLP-1 users.

What we do know for sure, says Dr. Shamban, is that rapid weight loss and lack of nutrition can affect skin. As Dr. Shamban explains it, if your appetite is suppressed and you’re eating less protein and getting fewer vitamins, that lack of nutrients could potentially make skin duller and might impact collagen, our body’s structural protein that keeps skin looking young and firm. One study, published in the Journal of Biomedical Science and Engineering earlier this year, explains that “lifestyle changes that promote gradual weight loss tend to preserve skin integrity better, albeit with less dramatic weight reduction outcomes.” If you plan to go on a GLP-1, the study concludes, “ensuring supplementation, combining semaglutide with a nutrient-rich diet, can help preserve skin elasticity and overall health during weight loss. However, some patients may still experience a reduction in overall food intake, potentially leading to deficiencies in essential nutrients such as vitamin D, B12, and protein, all of which are crucial for maintaining skin health and elasticity.”

“If you look closely at those with Ozempic face, it's not just that they're hollowed out. It's also that their skin is lackluster—it lacks radiance, it lacks hydration, it just seems like a desert,” says Dr. Khalifian. “Patients may be drinking plenty of water, but you wouldn’t know that from their skin quality.” Dr. Khalifian says physicians see an “absolute skin quality decrease” in GLP-1 patients, but it doesn’t necessarily happen right away. “Once they start really accelerating their weight loss, that's when we start to see a decline in skin quality.”

No cream is going to fix jowling or significant sagging—only a scalpel can do that—but the right skin care can make a difference in your skin’s quality, firmness, and elasticity. So it makes sense to look at the skin-care products you’re using before you even start taking a GLP-1, says Dr. Shamban. “I do feel that people need to overhaul their skin-care routines and use specific ingredients. This is the time to really throw the kitchen sink at your skin.”

“People on GLP-1s have new fine lines and wrinkles, brown spots, roughness, and just have lost that glow.”

As long as that kitchen sink is full of solid skin-care ingredients, backed by actual data showing they can improve things like dullness (which is pretty easy to do) and firmness, a more difficult task that Dr. Shamban says is best left to the holiest of holy skin-care ingredients: retinoids. “We know from 30 years of research that that’s what works,” Dr. Shamban says. Melissa Doft, MD, a board-certified plastic surgeon in New York City, calls these vitamin A derivatives “the strongest ingredient that we have available” in the skin-care world. “Retinol [one type of retinoid] is going to pump up the skin and build up collagen,” she explains. Dr. Doft also recommends plumping ingredients like peptides and hyaluronic acid to ”make the skin look a little bit more alive.”

Alongside peptides, retinol is also an active ingredient in Dr. Few’s new serum, DermaReverse, which he tested specifically on GLP-1 users in a double-blind, peer-reviewed, six-week long study on seven patients, which was published in the Aesthetic Surgery Journal. The results showed significant improvement, versus the placebo, in hydration, pigmentation, wrinkles, and texture. “Listen, I'm a plastic surgeon. I don't expect a cream to lift somebody’s face,” says Dr. Few. “But what we’ve devised is something that helps reverse these significant effects [of GLP-1s on] the skin that are so negative, while also helping restore the integrity of the skin.” Dr. Few says he was surprised to find that the serum also helped reduce redness. “One of the things that seems to happen with the GLP-1 subjects is they have a degree of redness,” explains Dr. Few, who has had an up-close-and-personal look at GLP-1 patients’ skin over the last few years, while performing face lifts. He’s seen changes in some GLP-1 patients’ skin, which he’s likened to an “old, worn-out rubber band”—the skin does not bounce back like you’d expect, he explains (this could be because of a loss of collagen and elastin). Even for those who lose minimal weight on the drug, he's noticed a loss of elasticity.

Dr. Few got the idea to make and test skin care on GLP-1 users specifically based on the things he was seeing and hearing from patients who were on these medications. He began “combing through pretty much all the available literature on GLP-1s,” looking for “a plausible kind of process or pathway” for how GLP-1 medications could influence the skin. Some research suggests that GLP-1s might cause a thinning of the skin and “interrupt signals in the skin that are critical to skin cell turnover, collagen production, and elastin production,” he explains. It could explain why some patients notice a hollow, saggy, and/or dull look when they go on a GLP-1.

Dr. Shamban points to the “better-penetrating form of retinol” in Dr. Few DermaReverse as a standout ingredient, saying it looks like a “really nice formula” with potent antioxidants and peptides. “It would work for anybody,” she says, but thinks the $300 serum could be particularly appealing for some GLP-1 users: “Now that they are on a healthier path, they're going to look for quality in everything they do.”

“This is the time to really throw the kitchen sink at your skin.”

The gentle retinol alternative bakuchiol is in Image Skincare Vol.U.Lift, alongside an amino acid called ornithine, which may help plump skin, says cosmetic chemist Kelly Dobos. Bakuchiol functions similar to a retinol without the potential for irritation, “increasing cell turnover thereby stimulating collagen production and diminishing fine lines, wrinkles, and skin laxity," Sejal Shah, MD, a board-certified dermatologist in New York City, previously told Allure.

As for SkinCeuticals' new offering, the A.G.E. Interruptor Ultra Serum wasn’t designed specifically for GLP-1 patients, but it was tested on them, says Stephen Lynch, head of Skincare Scientific Valorization for North America Research & Innovation at L’Oréal Groupe. (L’Oréal owns SkinCeuticals.) In a 12-week clinical trial of 76 subjects, “we observed visible tightening across four key facial zones—jawline, neck, cheek, and forehead—with the use of the serum alone, with up to an 18% improvement among top responders,” says Lynch. The serum is powered by a combination of proxylane, a molecule derived from birchwood, and wild fruit flavonoids, which Lynch explains are “known for their antioxidant and anti-glycation benefits.” Proxylane “has been shown in-vitro to help restore structural integrity and firmness by supporting dermal collagen.”

Alastin Restorative Skin Complex is a peptide-based product for firming, and the brand is currently conducting a study of its effects on people taking GLP-1s. “There’s an idea that these peptides can support that cell signaling, from the fat to the skin, that's missing [in GLP-1 patients],” says Dr. Khalifian (who is a consultant for Alastin and working with them on the study). “It's funny because peptides are the problem and peptides might also be the solution: The GLP-1 peptide is causing fat loss, and a different peptide—in this product—seems to have the solution.”

If a patient has visibly stretched-out skin, though, “there’s no skin care in the world that's going to be able to fix that,” says Dr. Shamban. In-office treatments like Sofwave can help, but surgery is really the best option, she says. Dr. Doft agrees: “GLP-1 patients’ skin acts like that of an aging patient. Both groups of people lose fat in their cheeks, have laxity in their skin, lose elasticity and collagen, and have excess skin,” she says. And the fix for that is a facelift. “Sometimes when I'm doing a facelift, I'm taking out inches of skin [to correct sagging]. How are you going to do that with a topical? That seems like a lot to ask from your skin care.”

From her plastic surgeon perspective, Dr. Doft explains the role of skin care thusly: If you take care of your skin today, it’ll be that much better for potential surgeries, like a face lift, down the road. “It’s like if you have a suit from Zara and a suit from Loro Piana. You can have each beautifully tailored, but the Loro Piana suit is going to look so much better, because the fabric is so much better,” she says. So, in the interest of preserving the skin’s quality as much as possible, she recommends “excellent skin care” as well as in-office treatments to help thicken the skin when patients go on a GLP-1—usually, that’s a combination of microneedling with radiofrequency, and CO2 laser or Fraxel. The cost of thickening skin isn’t negligible: Microneedling with radiofrequency costs $1,250 per session at her practice (patients tend to get three to four sessions spaced one month apart, with a booster at six months), CO2 laser or Fraxel costs $3,000 to $5,000 yearly, and a bottle of Dr. Doft’s retinol-, peptide-, and epidermal growth factor-powered serum Strategy by Doft New York is $300. When Dr. Shamban’s patients want to restore that bounce and youthful volume after losing weight on a GLP-1, she makes sure they’re on a prescription retinoid and also starts them on a program of energy treatments for skin tightening. Dr. Shamban likes to layer Sofwave with Fraxel IPL. “We try to do something every month for about a year to get [patients] back to where they should be,” she says. (Allure has previously reported that Sofwave typically costs about $7,000 per treatment and laser resurfacing with IPL can run $500 to $1,500 per session.)

“To me, the closest parallel is the emergence of menopause skin care.”

While Dobos thinks we’ll definitely see more at-home products targeted to GLP-1 users—she says “momentum is growing” in the beauty industry—she also wants to see more focused research and clinical studies. “To me, the closest parallel is the emergence of menopause skin care,” she shares. “As awareness grew around hormonal skin changes, brands began to formulate and market products for perimenopausal and menopausal women, focusing on dryness and loss of elasticity. But what's different with GLP-1 users is that the skin changes are often more rapid and dramatic and there’s a broader demographic—not just older women—using these medications.”

Sometimes the marketing moves faster than the science. In Dobos’ opinion as a chemist, “we’re definitely not there yet” when it comes to skin care targeting elastin—and a lack of that elastin may be the reason behind that stretched-out-rubber-band texture some GLP-1 patients experience when it comes to their skin. Elastin is the protein that helps your skin snap back, and if the preliminary research is right, GLP-1 medication may be “turning off” elastin production signals. The elastin-building process is even harder to trigger than collagen, says Dobos, but one ingredient that studies show may have an impact is copper peptides, so Dobos predicts these will pop up in future skin-care formulas for GLP-1 users. Copper peptides are “signaling molecules” that have been shown to target the fibroblasts that produce collagen and elastin, Dobos explains. But she also notes that more research is needed to identify the ingredients that best align with the needs of GLP-1 users.

“I think this idea of talking about skin care and how going on a GLP-1 can age the skin faster is an interesting and important message,” says Dr. Doft. “It’s something we should be talking and educating about.”

Photographer: Hannah Khymych 
Sittings Editors: Tchesmeni Leonard, Kat Thomas, Tascha Berkowitz 
Set Design: Jenny Correa 
Model: Rhenny Alade

Collage: Gabrielle Langdon; Source images: Courtesy of brands

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All products featured on Allure are independently selected by our editors. However, we may receive compensation from retailers and/or from purchases of products through these links.

Featured in this article

Urban Decay Naked Shaped Warm-Toned Makeup Palette for Eyes & FaceUrban Decay Naked Shaped Warm-Toned Makeup Palette for Eyes & FaceRead more$56 $48 (14% off)

Amazon

Luckybear Spa HeadbandLuckybear Spa HeadbandRead more$8

Amazon

Laneige Hydration to Go SetLaneige Hydration to Go SetRead more$32

Sephora

Choosing the best gifts for teenage girls can feel like navigating a TikTok trend—blink, and you’re already behind. With new crazes and influencers popping up daily, the pressure is on to nail it, and now that the clock is ticking to find the perfect present, it might feel even more stressful.

But don’t panic: To help you keep up with Gen Z and Gen Alpha, we’ve narrowed down 48 fun, practical, and seriously trendy gifts guaranteed to wow any teenage girl, no matter her style or vibe. Think GRWM essentials like a lighted makeup mirror, genius hair tools, and beginner-friendly skin-care sets for anyone just starting their routine. Skip the basic AF gift cards and shop now—these beauty finds won’t stay in stock forever. Considering what a tall order it is to find the best gifts for teenage girls, you don’t want to be caught scrambling last-minute—trust us.

Need more gift-spiration? Check out our ultimate holiday gift guide for 2025.

• Urban Decay Naked Shaped Warm-Toned Makeup Palette for Eyes & Face

  1/47

  Urban Decay

  Naked Shaped Warm-Toned Makeup Palette for Eyes & Face

  $56 $48 (14% off)

  Amazon

  $56

  Ulta Beauty

  $56

  Sephora

  If you really want to win brownie points with the teen in your life, go for Urban Decay’s newest Naked palette. Unlike the originals that were mostly about eyeshadow, this one does it all for eyes and face in one sleek compact. The 14 warm-toned shades (in cream, matte, shimmer, and glimmer finishes) are incredibly wearable and blend seamlessly. “It’s one of those rare palettes where they’ll for sure use every color. I’ve also noticed the formulas last even longer—they promise up to 16 hours of wear,” says contributing commerce writer Christa Joanna Lee.

• Luckybear Spa Headband

  2/47

  Luckybear

  Spa Headband

  $8

  Amazon

  Soft, stretchy, and selfie-worthy, the Luckybear Spa Headband is a must for any teen’s GRWM routine. Bonus: It even comes with cute matching wristbands to stop water from dripping down their arms while they rinse off.

• Laneige Hydration to Go Set

  3/47

  Laneige

  Hydration to Go Set

  $32

  Sephora

  You really can’t go wrong with anything from Laneige, and the Hydration To Go Set is the perfect starter kit for teens. It includes the Water Bank Cleanser, Cream Skin Toner & Moisturizer, Water Bank Cream Moisturizer, and, of course, the viral Lip Sleeping Mask. With gentle, non-irritating formulas, it’s a gift that keeps their delicate skin soft and balanced.

• Glossier Blueprint Set

  4/47

  Glossier

  Blueprint Set

  $94 $75 (20% off)

  Glossier

  The Glossier Blueprint Set bundles all the brand’s fan favorites into one easy kit: a travel-size Glossier You fragrance, plus the Cloud Paint blush, Boy Brow, and Balm Dotcom in your shade of choice. It’s essentially the ultimate Glossier routine for teens seeking an effortless, minimalist look. “It’s all of Glossier’s greatest hits in one step—everything the teen in your life needs for that no-makeup makeup look, but just enough color to keep it fun,” says Lee.

• Jellycat Amuseables Baguette Bag Charm

  5/47

  Jellycat

  Amuseables Baguette Bag Charm

  $28

  Jellycat

  Teens are piling on the bag charms and keychains these days (we’d say five at a minimum). “Every Christmas and birthday, my teen niece manages to sneak a new bag charm from Jellycat onto her list. The Amuseables Baguette Bag Charm is perfect for the budding Francophile or basically anyone who identifies as carb-obsessed (so, all of us),” says Lee.

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• Adidas Samba

  6/47

  Adidas

  Samba

  $95

  Amazon

  $100

  Nordstrom

  $100

  Revolve

  Teens are still hooked on the vintage vibes of the Adidas Samba—no surprise, since the classic, clean design pairs effortlessly with anything from leggings to dresses. The retro look is back, and this is one of those practical gifts they’re always happy to get, because who doesn’t love a fresh pair every year?

• Charlotte Tilbury Filmstar Bronze & Glow Contour Duo

  7/47

  Charlotte Tilbury

  Filmstar Bronze & Glow Contour Duo

  $68

  Nordstrom

  It feels like all the Sephora kids already know how to contour, but luckily, this duo makes it way more natural-looking (and beginner-friendly). The Charlotte Tilbury Filmstar Bronze & Glow Contour Duo comes with a silky bronzer and luminous highlighter that blend seamlessly for subtle definition and glow.

• White Fox Vol. 1 The Beauty Box

  8/47

  White Fox

  Vol. 1 The Beauty Box

  $50

  White Fox

  White Fox—the brand teens love for their hoodies—now has a beauty line, and their Vol. 1 The Beauty Box makes the perfect gift. Inside: a shower puff, body cleanser, body cream, body scrub, and hair/body mist in cozy notes of creamy vanilla and peach. It’s especially great for the teen heading off to college, giving them everything they need for a little self-care in one kit.

• Owala FreeSip Insulated Stainless Steel Water Bottle

  9/47

  Owala

  FreeSip Insulated Stainless Steel Water Bottle

  $30

  Amazon

  $30

  Anthropologie

  Today’s teens might just be the most hydrated generation yet, and the Owala FreeSip Insulated Stainless Steel Water Bottle is their go-to for keeping up with that H₂O intake. It keeps drinks icy cold for up to 24 hours, slides easily into a backpack, and comes in a ton of fun, bold colors.

• Kayali Yum Boujee Marshmallow 81 Eau de Parfum

  10/47

  Kayali

  Yum Boujee Marshmallow 81 Eau de Parfum

  $100

  Sephora

  $100

  Kohl's

  “At the top of my teenage niece’s wish list is Kayali Yum Boujee Marshmallow 81 Eau de Parfum, a sugary-sweet scent that smells like fluffy marshmallows swirled with strawberry, whipped vanilla, and coconut,” says Lee. Teens love it because it strikes the perfect balance of playful and chic, with just enough sweetness to be fun without being overpowering—making it easy to wear every day.

• Saie SaieGlow Starter Makeup Kit

  11/47

  Saie

  SaieGlow Starter Makeup Kit

  $45 $36 (20% off)

  Amazon

  $45

  Kohl's

  The SaieGlow Starter Makeup Kit has everything teens need for that fresh, dewy vibe, with Glowy Super Gel in Roseglow, Dew Blush in Baby, and Glossybounce in Play. Former associate special projects manager Talia Gutierrez calls the Glowy Super Gel “the secret to gleaming, golden hour skin”; paired with the blush and gloss, it creates an effortlessly radiant look that feels fun but not overdone.

• Kosas Blush is Life Trio

  12/47

  Kosas

  Blush is Life Trio

  $33

  Nordstrom

  $33

  Revolve

  $33

  Sephora

  The Kosas Blush is Life trio features two brand-new shades: Dare (a warm, peachy rose) and Spellbound (a cool, soft burgundy), along with the best-selling Euphoria (a pinky mauve). “The combination of the baked formula with squalane and hyaluronic acid makes it really easy to apply, and it’s buildable,” says Lee.

• The Rhode Kit

  13/47

  Rhode Skin

  The Rhode Kit

  $117

  Rhode

  Every teen on TikTok has Hailey Bieber’s skin-care brand on their radar, which makes The Rhode Kit a no-brainer gift. It packs the essentials—the Pineapple Refresh Cleanser, Glazing Milk, Peptide Glazing Fluid, and Barrier Restore Cream—inside the brand’s signature bubble bag. With skin-loving peptides to support strength, ceramides to maintain a healthy barrier, and shea butter for lightweight moisture, it’s especially great for teen skin that needs hydration without heaviness.

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• Etsy Custom Mini Initial Bookshelf

  14/47

  Etsy

  Custom Mini Initial Bookshelf

  $30

  Etsy

  Whether they’re a newly minted teen upgrading their room or a college kid sprucing up their dorm, the Etsy Custom Mini Initial Bookshelf makes a thoughtful, personalized gift. Shaped like their initial, it’s just the right size to hold a few favorite books, framed photos, or small knick-knacks.

• Rare Beauty Soft Pinch Cheek & Lip Trio

  15/47

  Rare Beauty

  Soft Pinch Cheek & Lip Trio

  $36

  Sephora

  $36

  Kohl's

  This is the year of Selena (our Best of Beauty cover star, nbd), and her Rare Beauty Soft Pinch Cheek & Lip Trio is the perfect way to join in on the glow. The set includes the Soft Pinch Matte Bouncy Blush, which blends like a cream but blurs like a powder, plus a mini of the viral Soft Pinch Liquid Blush for a pop of color, and the Soft Pinch Tinted Lip Oil mini to give lips a glossy, sheer tint. It’s an easy, all-in-one trio that makes everyday makeup feel fresh and fun.

• Alo Accolade Crew Neck Pullover

  16/47

  Alo

  Accolade Crew Neck Pullover

  $138

  Alo

  The Alo Accolade Crew Neck Pullover is made with soft French terry that’s smooth outside and fleecy within, giving it that just-right oversized fit teens are loving right now. Perfect for cozying up while still looking put-together, it comes in over a dozen different colorways so they can match their mood (or their sneaker lineup). “My teen niece says she and her friends are still obsessed with all things comfy, but only if it looks stylish,” says Lee.

• Crosley Cruiser Premier Vinyl Record Player

  17/47

  Crosley

  Cruiser Premier Vinyl Record Player

  $90 $55 (39% off)

  Amazon

  $58

  Walmart

  A Crosley record player is a time-tested gift that opens up the world of music for your Spotify-obsessed teen. In addition to all the analog functions you'd expect, the Cruiser Premier Vinyl Record Player has Bluetooth speaker capabilities and stereo speakers.

• Baublebar Bubble Custom Slider Bracelet

  18/47

  BaubleBar

  Bubble Custom Slider Bracelet

  $48

  Nordstrom

  Custom name jewelry never goes out of style, so the teen you know will adore this Baublebar Bubble Custom Slider Bracelet in its chunky, gold-hued bubble letter glory. The name-bearing bracelet looks good with everything, seriously.

• L'Oreal Professionel Airlight Pro

  19/47

  L’Oréal Professionnel

  Airlight Pro

  $475

  Amazon

  $475

  Ulta Beauty

  The L'Oréal Airlight Pro dries hair using both heat and infrared light technology to style it super fast. It's a perfect gift for the teen who's always in a rush to do her hair before school starts. The dryer connects to an app that allows her (and you) to create and save personalized settings so you can share it with zero stress.

• Sally Rooney 2 Books Collection Set

  20/47

  Sally Rooney

  2 Books Collection Set

  $24 $19 (21% off)

  Amazon

  We stan anything by Sally Rooney, and this set includes two of your teen’s future favorites. There’s Normal People, about an addictive, unlikely romance, and Conversations With Friends, a queer exploration of blurred lines between love and friendship. Both are perfect for cozying up with a cup of tea on a cold day.

• Revlon One-Step Volumizer Plus 2.0

  21/47

  Revlon

  One-Step Volumizer Plus 2.0

  $66

  Ulta Beauty

  $69

  Walmart

  If you haven't already seen one of the many Allure editors or TikTokers raving about the Revlon One-Step Volumizer Plus 2.0, you have some catching up to do. This baby comes with four temperature settings to style your teen's hair, no matter the texture. It's so good that we gave it our ultimate stamp of approval with a 2022 Best of Beauty Award. It gets bonus points for having a slightly smaller brush head than the original One-Step (better for those with shorter hair or seeking extra volume) and a slimmer handle that's easier to grip.

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• JBL Clip 5

  22/47

  JBL

  Clip 5

  $80 $70 (13% off)

  Amazon

  The JBL Clip 5 Bluetooth speaker is perfect for teens who always want their beats within reach—its built-in carabiner clips onto a backpack, bike, or bag so the music never stops. Don’t be fooled by its mini size: This portable speaker delivers surprisingly big sound with up to 12 hours of playtime.

• BedHead Pajamas Print Stretch Organic Cotton Crop Pajamas

  23/47

  BedHead Pajamas

  Print Stretch Organic Cotton Crop Pajamas

  $108

  Amazon

  $108

  Nordstrom

  Perfect for sleepovers or when teens want to look a little more put-together in the dorm than just sweats, these playful BedHead Pajamas Print Stretch Organic Cotton Crop Pajamas make lounging look cozy and cute.

• Original Squishmallows Premium Cloud Slime

  24/47

  Squishmallow

  Premium Cloud Slime

  $18

  Amazon

  Somewhere along the way, teens and tweens became absolutely enamored with slime, the sticky, gooey, sensory stuff that can be played with for hours. So, when Squishmallows put out its own collection of slime? Our gifting ears perked up. Each contains holographic glitter, a Squishmallow charm, and features a sweet scent.

• Robecurls Curling Headband

  25/47

  Robecurls

  Curling Headband

  $28

  Amazon

  If she’s a little young for a hot tool, the Robecurls Curling Headband delivers the same curl pattern as any curling iron, minus the damage-causing heat. These come in five shades, including pink and black, and the headband is comfortable to sleep (a.k.a. saves time in the morning getting ready for school).

• Riki Loves Riki 5X Lighted Mirror

  26/47

  Riki Loves Riki

  5X Lighted Mirror

  $225

  Nordstrom

  Your future beauty influencer—or, dare we say, Allure editor—will love every feature on the Riki Loves Riki Lighted Mirror. The rechargeable vanity mirror is lined with dimmable LED lights and comes with two magnetic accessories: a smaller magnifying mirror and phone holder, so they can record tutorials, FaceTime their friends, or take a million well-lit selfies. After you've dropped her off at the school dance, you can borrow it from her room and do your makeup.

• Sol de Janeiro Cheirosa '62 Hair & Body Fragrance

  27/47

  Sol de Janeiro

  Cheirosa '62 Hair & Body Fragrance

  $39

  Amazon

  $39

  Ulta Beauty

  It’s more than just TikTok hype—Sol de Janeiro’s Brazilian Crush Cheirosa ’62 Hair & Body Fragrance Mist is basically a sun-drenched dessert in a bottle (pistachio, salted caramel, and vanilla with a beachy twist). All it takes is a couple of spritzes on hair or body for the compliments to roll in.

• Kodak Flik HD9 Smart Projector

  28/47

  Kodak

  FLIK HD9 Smart Projector

  $250

  Amazon

  $250

  Nordstrom

  The Kodak Flik HD9 Smart Projector is the ultimate upgrade for DIY movie nights with roomies and new besties. It projects in crisp HD up to 120 inches, has built-in Android TV so she can stream straight from her favorite apps, and is Bluetooth-compatible for easy phone casting or pairing with controllers. Plus, it’s compact and portable for hauling to a friend’s dorm or backyard.

• Intelligent Change The Five Minute Journal

  29/47

  Intelligent Change

  The Five Minute Journal

  $29

  Amazon

  $29

  Revolve

  Sunday scaries, meet high school scaries. Being a teenager is hard, and it can feel like every day is a whole new chapter of her life. Your best friend's daughter could use a little reprieve from all the stress, and the Intelligent Change The Five Minute Journal is an excellent place to start. By practicing gratitude for just five minutes daily, she'll find herself more grounded, establishing mindfulness habits at an early age. Writing down goals and positive affirmations will help with her anxiety—one of the greatest teen girl gifts you can give.

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• Shark FlexStyle Ultimate Gift Set

  30/47

  Shark

  FlexStyle Ultimate Gift Set

  $350 $250 (29% off)

  Amazon

  $350

  Nordstrom

  Has the teenage girl on your list accumulated enough styling hours to make her a professional hairstylist? If so, the Best of Beauty-winning Shark FlexStyle will be right up her alley. Multi-stylers typically have a learning curve, but this intuitive hot tool from Shark will help her master bouncy blowouts in no time, and the bundle of extensions is also handy for curling, volumizing, and straightening.

• The Woobles Beginners Crochet Kit

  31/47

  The Woobles

  Beginners Crochet Kit

  $30

  Amazon

  Calling all crafters: This Woobles Beginners Crochet Kit is so seriously cute. Total beginners can cut their crochet teeth with this set, which will guide them to making a little yarn chick (named Kiki, how adorbs), complete with all the tools she'll need, as well as a step-by-step video tutorial to keep her on track.

• The Ordinary Acne Set

  32/47

  The Ordinary

  Acne Set

  $16

  Amazon

  $16

  Nordstrom

  $16

  Ulta Beauty

  Acne is among the most frustrating rites of passage, but The Ordinary Acne Set may help her through the anguish. We love the brand’s affordability and no-frills formulas, ideal for teens trying to figure out an over-the-counter remedy. The Glucoside Foaming Cleanser, Salicylic Acid 2% Solution, and Natural Moisturizing Factors + Beta Glucan keep things simple, safe, and effective.

• Crz Yoga Butterluxe Crossover Flare Leggings

  33/47

  Crz Yoga

  Butterluxe Crossover Flare Leggings

  $32

  Amazon

  These Crz Yoga Butterluxe Crossover Flare Leggings are opaque, buttery smooth, stretchy, and affordable. Grab her a pair in wear-with-everything black and the low-key sophisticated Olive Green. Plus—straight-legged leggings are so last year.

• Ugg Ultra Mini Classic Boot

  34/47

  UGG

  Ultra Mini Classic Boot

  $160

  Amazon

  $160

  Nordstrom

  It doesn't get cuter than Ugg's Ultra Mini Classic Boots. These ultra-short boots are available in five vibrant colors and deliver comfort, coziness, and style. Not to mention, these low-rise shoes are made of the same wool-rich blend as the originals, crafted with genuine sheepskin and shearling.

• Lululemon Everywhere Belt Bag

  35/47

  Lululemon

  Everywhere Belt Bag 1L

  $38

  Lululemon

  The Lululemon Everywhere Belt Bag comes in six different colors and looks great on everyone. It fits tons of items (including the largest iPhone) and is made of water-repellent fabric, so her stuff won't get messed up when it rains. If she's getting into running, she can clip it right around her waist before her jog. Or, she can pop it on before she heads into town for an afternoon with her friends.

• Allure Beauty Box

  36/47

  Allure Beauty Box

  Allure Beauty Box

  $75

  Allure Beauty Box

  This is the gift that keeps on giving with skin care, makeup, hair care, and more delivered to their door every month. Each box comes with at least six products worth $100 or more, and everything has been tested and approved by Allure beauty editors.

• SKQIR Birth Years Necklace

  37/47

  SKQIR

  Birth Years Necklace

  $9

  Amazon

  The SKQIR Birth Years Necklace is a fashionable, kinda-retro, kinda-edgy birthday present for a Gen Z’er or Gen Alpha teen who’s been building her jewelry collection. It’s hypoallergenic, nickel-free, and tarnish-resistant, a.k.a perfect for everyday wear. Get a necklace for yourself that showcases your birth year so the two of you can match.

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• Procida Wall Collage Kit for Teen Girls

  38/47

  Procida

  Wall Collage Kit for Teen Girls

  $12 $10 (17% off)

  Amazon

  The Procida Wall Collage Kit is a creative gift idea for anyone looking to level up their wall decor. It comes with 50 four-by-six-inch boho-chic prints—quotes, photos, and illustrations—that can be mixed, matched, and rearranged to unleash their inner artist. Since every piece complements the others, there’s no wrong way to hang them up—their space will instantly look effortlessly cool.

• Bearaby Weighted Blanket

  39/47

  Bearaby

  Weighted Blanket

  $269

  Amazon

  $269

  Nordstrom

  Weighted blankets have a ton of benefits, including promoting the production of serotonin, increasing melatonin, and naturally aiding deeper sleep cycles. She'll be better rested for first-period geometry and maybe even motivated to hit the hay before 1 a.m. Plus, it'll look totally chic on her bed.

• Amazon Kindle Paperwhite

  40/47

  Amazon

  Kindle Paperwhite

  $160

  Amazon

  Teenage bookworms will be taken with the Amazon Kindle Paperwhite. The Kindle has a glare-free display that feels like reading actual paper and can store thousands of titles. Whether she's on book six of the latest fantasy series or wants to download her next assigned read (we see you, The Scarlet Letter), she can bring the Kindle wherever, whenever. If she has Bluetooth headphones, she can pair them and listen or read along to audiobooks from Audible, too.

• Iceblue Skincare Fridge

  41/47

  IceBlue

  Skincare Fridge

  $42

  Amazon

  So where’s your teen going to stash all those new skin-care goodies? The Iceblue Skincare Fridge keeps serums, masks, and mists perfectly chilled (and way more fun to use). With its clear window and compact size, it doubles as cute room décor.

• Beats Studio Pros

  42/47

  Beats

  Studio Pros

  $350 $250 (29% off)

  Amazon

  $350

  Walmart

  A superb pair of Bluetooth headphones is an all-time present, especially for milestone birthdays. Beats' Studio Pros is a significant step up from her almost-broken, thanks to features like noise canceling, spatial audio, up to 40 hours of battery life, and lossless audio, a.k.a. the purest, most true-to-recording sound capability. Hopefully, she can still hear you asking if her homework is done.

• Jellycat Icon Plushie Bag Charm

  43/47

  Jellycat

  Icon Plushie Bag Charm

  $28

  Jellycat

  She’s not a little kid anymore, but she’ll always have room in her heart for cute, soft things (us too, obviously). That’s where Jellycat comes in—the plushie brand that’s made a major splash in recent years with teens and adults alike. She probably already has a handful of Jellycats on her bed, so pick up the Icon Plushie Bag Charm, which she can clip to her purse, keys, or backpack.

• Anthropologie Bubble Letter Monogram Necklace

  44/47

  Anthropologie

  Bubble Letter Monogram Necklace

  $48

  Anthropologie

  Bubble initial necklaces are still having a moment, and the Anthropologie Bubble Letter Monogram Necklace lets them rock their fave letter in a bold, fun way. It’s cute, personal, and just the right amount of shine to any outfit.

• Dalattin LED Light Strip

  45/47

  Dalattin

  LED Light Strip

  $14 $12 (14% off)

  Amazon

  If you've been on Instagram or TikTok for more than five minutes in the past four years, you've probably seen a bedroom ceiling lined with colorful LED lights. These color-changing lights from Dalattin have 66 ft of LED goodness and are controlled with a remote. They're dimmable and feature light patterns like blinking and twinkling, making for a quick and practical upgrade for any space. Oh, and don't worry about the room's dimensions—unlike traditional string lights, these can be trimmed between every three LEDs. It's sort of like a night light but all grown up.

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• Ban.do Sticker Book

  46/47

  Ban.do

  Sticker Book

  $14

  Amazon

  She’s in her decorating era; her phone case, water bottle, binder, and beyond are completely plastered with stickers and Ban.do peddles some of the cutest ones. This booklet comes with 35 sheets and 700 super aesthetic stickers to personalize her binders, pencil cases—whatever she desires. Pair the gift with one of Ban.do’s beloved planners so she can use the stickers to help her remember important dates (like tests and friends’ birthday parties).

• The Unofficial TikTok Cookbook by Valentina Mussi

  47/47

  Valentina Mussi

  The Unofficial TikTok Cookbook by Valentina Mussi

  $19 $11 (42% off)

  Amazon

  $11

  Walmart

  You can't tell us you haven't been sucked into FoodTok and saved a few recipes to try (remember the viral tomato-feta pasta?). Well, now your teen can have all those crafty recipes in her hand with The Unofficial TikTok Cookbook by Valentina Mussi, which features 75 viral recipes ranging from pancake cereal to garden focaccia. It's a great gift for an aspiring chef or an older teen headed to her first off-campus apartment. There's always room for a few new recipes.